Digital Marketing Skills Are Requisite for Marketing Jobs, Find Out Why!

So you are a fresher and looking for marketing jobs? Here is a good piece of news for you! As per the India Skills Report 2014, there would be an increase of 18-23 percent of fresher hiring in sectors across. Companies are readily seeking fresh graduates to bolster productivity and growth. Also, the India Skills report is the joint effort of teams from Wheebox, PeopleStrong, HR Services, LinkedIn and Confederation of Indian Industry.

Let us now take a closer look as why a marketing aspirant needs to be familiar with the world of digital marketing.

As per the survey of industry body, Associated Chambers of commerce and Industry of India (ASSOCHAM), only 10 percent MBA’s in India are employable in reality. The prime reasons behind such a situation are the gap between industry specific skills and education. These days, marketing employers are not interested in candidate’s internships or grades; all they want is industry specific skills.

Today, the marketing landscape has changed drastically. If we talk about the present scenario, digital marketing is the booming industry that is expected to create 1.5 lakh jobs in the next five years. There is a huge demand of digital marketers, but still there is paucity of talent and professionals. Below listed are the five compelling reasons as why a marketing aspirant needs to have skills in online advertising.

Digital marketing is the future of marketing

There have been ample surveys and reports which claim that online marketing would be the future of marketing. This is a digital age. The tech savvy present age generation and the ever-growing internet population has the paved the path of digital marketing.

The rising popularity of Smartphone’s, tablets, smart TVs and so on have compelled the businesses to target and engage their potential audience through these digital channels.

Digital marketing skills are high in demand

Online marketing has been recognized as the top five careers to look out for. The hiring managers are readily looking for marketing candidates with the knowledge and skills in digital marketing. Be it real estate, hospitality, B2B businesses, retail, consultancy, manufacturing, export-import and many other industries are keen on hiring professionals with relevant skills in this domain.

Better pay in digital marketing jobs

Online advertising is indeed a lucrative career domain. I will tell you how. In online advertising, you can directly connect with your prospective client/customer and generate leads and sales in real-time. Since, professionals in this industry are involved in revenue generation, they are paid handsome salaries.

Wide variety of jobs in digital marketing

The prominent areas of employment include search engine optimization, social media marketing search engine marketing, content writing and so on.

So if you wish to land in your dream marketing job, make sure that you’re armed with digital marketing skills as it will give you an edge over your competitors. On a conclusive note, it would be good to say that a job in booming online marketing field will help you to carve a niche career.

Employment News – The Best Guide to Get Good Jobs

India is a country with more than one billion people. The vast population of the country was known as a great hindrance to India’s development in the past. But, it is now viewed upon as a gold mine of man power, for both intellectual and physical work. The increasing population created several new jobs. The Indian youth make best use of the employment news magazines and online sources to target these jobs. There were only a handful of banks in India before 20 years. Today, there are hundreds of banks expanding rapidly. The upcoming bank exams plans to hire thousands of employees throughout the year.

The economic reforms in the country has paved way for more earning, leading to tremendous growth of entertainment, hospitality and tourism industries. This also leads to more savings, resulting in several new financial investment consultancies and banks. The youngsters seeking job in this decade are flooded with multitude opportunities.

Employment News Weekly

Employment News is a weekly magazine which provides all the information about the public and private sector jobs available in India. They list nearly all the upcoming bank exams with syllabus, applications and ample exam preparation tips. There are a handful of websites which provide similar employment services. But, they limit themselves to collecting the candidates resume and forwarding it to the required private sector companies. Whereas, Employment news weekly, published in three languages serve as a complete job search guide providing A to Z details of every vacancy they print. The weekly is available both online and offline for the benefit of all job seeking candidates across the country.

Employment News Weekly Job Forecast

Several public sector banks recruited fresher’s and experienced people to work for them in the year 2011. The trend is expected to continue this year too. The upcoming bank exams in 2012 are conducted by IBPS or the Institute of Banking Personnel Selection situated in Mumbai. They frame the question papers and conduct interviews for various banking jobs like entry-level officers, Clerks and specialist officers. Nearly 19 public sector banks follow their exam and selection pattern to recruit their employees. The weekly estimates nearly two thousand financial degree holders will be recruited for various banks this year.

Employment news weekly has ample information about these upcoming banking exams conducted by the IBPS as well as other private sector banks. It also lists several railway job openings, defense openings and vacancies in the teaching sector. The less explored fields like mining, plastic technology and agricultural and medical industries also advertise their vacancies in this useful magazine. Based their enormous experience, the weekly forecasts 2012 would hire more than half a million employees in India.

Top 9 Online Jobs & Part Time Work From Home For College Students, Housewives & Freshers

Most people have certain unique skills that can be monetized. Also, you can re-skill yourself anytime nowadays. After starting to do these part time online works from home, your income would increase.

You can become a successful businessman / woman and increase your income and profits by starting these types of online businesses. These business ventures require little or no investment.

You can operate and sustain many of these business activities from your home. Even, if you are already employed, you can operate a small business. For many, these ventures can become a full-time business.

A few top proved and profitable part time jobs from home and small business ideas are listed here, which would suit the skills, knowledge, and temperament of different types of people. Here are some excellent online business ideas here for everyone.

You can start a small business on your own. You can set up a home office. You can utilize the workspace at your home.

Most of the times, a fast/reliable Internet connection, a computer, phones and the required skills are all that is needed to start a small online business.

Profitable Home-based Online Jobs For College Students/ Housewives/ Fresh Graduates/ Unemployed/ Working Professionals

1) Social Media Expert

You can offer your social media promotion and marketing services from your home to the small-scale businesses.

You may manage their Facebook, LinkedIn and other social media profiles, groups, and pages as a freelancer. You will be implementing the right methods for managing the posts, content, and followers.

2) Make Money From Home By Freelancing

One can earn money by offering various types of freelance services to the companies. Fiverr.com, Upwork.com, Peopleperhour.com, and Freelancer.com are some popular platforms for freelancers for getting projects. Numerous assignments and jobs are available for all kinds of skill sets.

Register at these sites as a freelancer to get projects. Technical services, website designing, content writing, logo designing, illustration, translation, proofreading, editing, ghostwriting, etc. are some sought-after areas for contract work.

Freelancing is one of the best online jobs for college students, fresh graduates, housewives and retired persons.

3) Creating a YouTube Channel

If you prefer online part time work and home based business ideas, then starting a YouTube channel is quite profitable.

Independent channels can be started by the users on YouTube and videos can be uploaded there for free. YouTube videos are highly popular. YouTube receives about a billion monthly visitors.

Videos showing and reviewing the latest gadgets, digital devices, electronics, cosmetics, etc. are very popular. You can create informative and entertaining videos, how-to video guides, videos on beauty/makeup tips, life and relationship tips, recipes, etc. that are highly profitable.

Most of us have seen advertisements while watching any video on YouTube. “Skip Ads” is clicked to watch an interesting video. This way the makers of the videos earn money. When the visitors play any video in which an ad is shown, the owner of the channel gains some money from Google. This process utilizes YouTube AdSense.

If needed, you can re-skill yourself anytime joining a short course, to learn the secrets of becoming a successful YouTube Channel owner.

4) Monetize Your Blog / Website Using Google AdSense and Affiliate Marketing

Do you have your blog/website where you have been posting great content? Does this site or blog have many visitors? If your answer is ‘Yes’ then you can start monetizing your blog. This is a profitable small business at home.

A great way to convert your blog into a source of income is using Google AdSense. Sign up for your Google AdSense account.

AdSense allows you to display ads on your blog or website. The ads are targeted at your website’s content. For including the AdSense ads to your website, you just have to add the script where you wish to display the ads. You can earn money if the site-visitors click on the ads to view them.

You can also register for affiliate programs. If your web content or blog post focuses on a specific topic, you can include affiliate ad links of products relevant to your content. If the reader clicks on the affiliate product link and purchases it, you will earn money as commission.

Amazon Associates Affiliate program is quite popular since Amazon.com has a vast range of products.

Monetizing your blog is a profitable part time work from home. Manage your blog or other’s blogs.

5) Online Tutor and Online Courses / eBooks

If you excel in the academics and can explain complex topics lucidly or have a flair for teaching you can become an online tutor. Earn money by sharing knowledge through online, virtual classes. You can teach and guide students online via video-calling.

Online tutoring is one of the best part time jobs from home.

You can work as an online trainer for your favorite subjects/skills. Also, if one is adept at creating videos and eBook, he/she can create online video courses and eBook courses. Reasonably priced online courses are very popular nowadays.

After creating eBooks, you can sell them via online retailers such as Amazon. Also, you can sell your courses, eBooks, and videos via your website.

6) Content Writing

A ghostwriter sells his/her articles or other written content to another party, without claiming any ownership or rights over those write-ups.

If you possess excellent writing skills, you can start your own writing business or work as a freelance writer. You can work as a content writer. This is one of the most popular part time work from home jobs.

For becoming a web content writer, you need to cultivate the proper reading, writing and research skills. You will get paid for writing creative or technical content such as reviews, articles, blogs, press releases, website content, social media content, etc.

Register at the freelance job sites and create your impressive online portfolio.

7) Editing or Proofreading

Proofreading and editing are necessary for all significant write-ups. If you are good in the languages and have good reading and writing skills, you can start your editing/proofreading business.

8) Translator

Vital documents or articles often require translation services. If you are good in English or other languages, you can earn money by working as a translator online.

Create your online portfolio and register at the top freelancing websites.

9) E-commerce Business

Selling products and services online is easy nowadays. Collect your chosen products from a wholesaler and sell them at higher prices via your websites or sites like Amazon or eBay. You can also ship your goods to Amazon, and it would sell and ship them to the customers for you.

If you can make various types of the latest jewelry or other exciting handicrafts or attractive soft toys, you can sell them on sites like Etsy.

This is a great part time work from home for housewives, fresh graduates, students and retired people.

Work From Home Jobs – Internet Businesses

Until just recently not too many people thought that they could make an earnest living with work from home jobs. However, with the struggling economy and the power of the Internet, it really is possible. There are so many people making not just a good living, but a great living with work from home jobs. 

Think about it for just a few minutes, with the Internet also known as the World Wide Web you will have customers from all over the globe. Plus, they will be visiting your website 24/7 (even on weekends and holidays)! This is why the Internet is so much more powerful than any other business opportunity. If you have the desire and are passionate about the business opportunity that you are promoting, then you will soar in this type of business. 

Now since we are talking about work from home jobs. What is the best Internet business opportunity? Well, that is a loaded question, since there are so many different business models out there when it comes to the home based business arena. I will tell you one thing though, that is you need to make sure that you join a business that is built on training and support. Remember earlier when I mentioned that you will have customers 24/7 visiting your website. This is true, but you need to learn how to advertise your business opportunity. The sponsor that you join will need to show you how to do this. This is not hard; in fact it’s quite simple. However, if you are a newbie to Internet marketing then you will need a leader/mentor as your sponsor. 

Work from home jobs are hitting the ground running over the past few years, and have really become even more popular over the last few months. Just make sure that you join a business that provides the training and support that you will need in order to have success. Research the business, and make sure that it has everything that you are looking for. Then have at it, and start to run the business by playing full on. If you do this then you are bound to succeed. I wish you the best, and hope that you find the work from home job that is right for you. 

Are Work From Home Jobs Real? Making Money Online is Possible!

Are work from home jobs real? They absolutely are. There are telemarketing jobs, internet marketing jobs and data entry jobs that people can do from home. There are some “scams” out there. However, many companies do want to provide you with the opportunity to market their product online.

Are work from home jobs really providing an income to people. I can say that I definitely have made money from the internet. In fact, the blog that I set up earned me a commission within a week and that was with very little marketing knowledge. However, I did have some great marketing tools, a coach and tutorials to help me out. The reason many people don’t make money with internet marketing is because they do not put the time and effort in to make it work. Many of them buy products that are outdated and try those techniques which no longer work. For the best results, you should consider joining a forum that teaches how to make money online. That way the information and ideas being shared are current. You get the latest techniques as well as tips and tricks from seasoned marketers.

Are work from home jobs really helping people? Yes. As an online consumer, I purchase products and read reviews online. I realize that not everyone online is honest and not all information online is accurate. However, I try to inform myself before making a purchase online by reading reviews. Internet marketers do a lot of things, but the main thing that they do is help people identify products or services that could help others.

Are work from home jobs real? They are really helping some people make money online today. Many people are doing internet marketing full time. They realize the potential of creating a website and continually marketing products with the latest online techniques. A website can live online for a long time and continue to make you money for a long time. After you have created multiple webpages and articles, you will start seeing multiple streams of income. Are work from home jobs real? Without a doubt. Will a work from home job be right for you? Only if you have the motivation to produce content everyday without a boss.

Return to India Jobs – What’s Hot, What’s Not?

If you are an NRI and are browsing the internet, you will be surprised to find many placement agencies and websites which have sprung up in recent times offering their services in locating NRIs with the perfect jobs which commensurate with their present status in the USA. Many Indians in USA are logging on to these websites and are posting their resumes, hoping that they will land up with a lucrative job in any multinational company or corporate business house in India.

The Indian economy has begun to boom and many are waking up to this fact. India is making a slow but steady progress in her growth and many NRIs want to be a part of this growth and do not want to miss this opportunity.

It is not only sentimental reasons like being with aged parents and other close relatives that are attracting Non-resident Indians to return in search of Indian jobs. Many sectors are currently in need of trained professionals and experienced skill personnel that are luring these people to return to Indian jobs. The demand does not rest with only jobs in the technology sector but in other sectors like shipping, construction, health care, biotechnology, newspaper industry, specialty marketing and aerospace. Most of the jobs in these sectors are up for grabs for highly qualified and experienced personnel and Indians working in Indian companies in USA are finding these as a very attractive option.

Many of the websites catering to finding jobs for NRIs are enticing these people with lucrative benefits and perks like all expenses paid relocation, comfortable lifestyle, salaries on par with US currency, company accommodation and much more. The hot jobs that are luring many Indians in US are the white-collar jobs and managerial positions in financial institutions and investment banking sectors. The hot jobs, which are being filled, are the middle and senior management levels in the different corporates and companies.

Many western and European business houses that are keen to set up their businesses in India are looking for expatriates who are willing to take up responsible senior positions to manage their business in India. With their expertise in work knowledge and exposure to international trade practices, these Indians are an asset to these foreign companies.

With the merchant banking and investment banking sectors emerging as two of the hot spots that are offering lucrative Indian jobs [http://www.imrti.com/] opportunities to these NRIs, there are jobs in the technology field which are not so hot and attractive any more to the returning Indians. Most NRIs returning to India are looking for jobs in the managerial levels. It is these jobs that are very attractive with all their perks and pay structure. The Indian IT industry is already up to the brim with talented workforce from the local population, but it is the other sectors like banking and investment, construction and health care that are offering some of the hottest jobs to these Indians from USA. If you are working with an Indian company in the US and are currently looking for jobs in India, you know where to look.

The Business and Government Leadership Rift – Jobs and Political Rhetoric Discussed

We keep hearing how the President Obama and the Democrats in Congress are going to provide jobs for Americans. They tell us that as we switch to alternative energy they will provide millions of jobs, but that is simply poppycock and nonsense. The reality is that wind power and solar combined is only 1% of our total usage, and they haven’t told you that it took 3-decades to get to that point. The leadership tells us how their stimulus and bailouts will help revive employment, that’s utter nonsense, and let me explain.

If you will recall the US Government had bailed out Wall Street to re-capitalize the banks and to unfreeze credit markets, but very few banks are lending to small businesses, the real job creators. You see, 80% of Americans are employed by small business not large US corporation. Still, the President continually has business round tables with big business not little ones. Worse, in one recent business and jobs meeting there were no CEOs there at all, actually no small business owners either. In fact, no one who’d ever had to make a payroll was there in the room at all.

Recall that the Obama Administration promised Americans healthcare, an entitlement and still claimed that we’d lower medical costs, insurance, and save Medicare. In my opinion that’s nuts, and I say; “what a bunch of malarkey indeed.” Health care costs continue to sky rocket, an emergency room visit with NO operation is $7500 for only 3-4 hours, most of that is usually spent waiting in line. Sure health care insurance can pick up the tab, but that means higher insurance for everyone.

President Obama’s solution; simple theaten Health Care Insurance companies that he’ll increase regulations and audits if they raise premiums? Catch-22 for them, but that can only work so long. A business that cannot raise prises as costs skyrocket cannot stay in business. Are we going to bail them out too? And with whose money may I ask? And if we go to a completely government run health care insurance plan, we already know what will happen; they will spend 45% in the administration of the bureaucracy before one dollar is spent on actual health care costs. That 45% is pretty much straight across the board in all government agencies, I am not making this up or throwing out numbers from my underpants here.

And when it comes to trade President Obama claims he is on top of things? “Oh really,” I ask? He claims he will increase our exports three-fold? Sure, our exports will increase three-fold as the global economy returns but our inflows of products will also increase, by more than increase 5-fold. That’s just slightly higher than they were prior to the Global economic meltdown. Thus, the trade deficits will be a nightmare, and job recovery is wishful thinking. The reality is that the Obama Administration [in my observation, opinion, and from my point-of-view] is a complete nightmare to free-enterprise and industry, and utter failure in creating jobs in my opinion [just look at all the charts]. Many who were unemployed and whose unemployment benefits ran out have stopped looking for jobs.

Why? Well, we either made them weak by giving them free fishes rather than teaching them to fish or, there just are not any jobs, they know it and reason that it is a waste of their time to try. Meanwhile, small businesses are not hiring to any large degree. Again why should they with all the uncertainty. Big Parma is the latest to take their production overseas to South Korea and China, and President Obama is going to re-sign the South Korea trade treaty, but why – it has always been lopsided and unbalanced trade. How does that help jobs in America?Am I overdoing it here? Am I too over the top with condemnation for the performance of the Obama Administration you ask? Certainly not, and it’s not just me who is stating this anymore, there are hundreds of articles in the mainstream media every day on this reality – it’s no secret.

You see, I’ve been carefully clipping various articles, real data, and putting it against those speeches and by the Obama Administration’s, Democrats in Congress, and reading the actual teleprompter scripts from President Obama himself. Turns out, hardly any of this political rhetoric is reality based, it’s just a lot of PR with very little viable leadership in my opinion. No you are not surprised, nor am I naive enough to believe anything will ever change regardless of who gets into office. Still, we all know that it’s not working, as we all have friends and/or neighbors, acquaintances who do not have jobs.

Our current leadership in my opinion is unfit to lead, and these speeches have run their course and are now ineffectual. You and I should not be fooled, and so, we aren’t; neither are most Americans, and the best thing the Obama Administration can do at this point is to get out of the way. Let’s help them do that, let’s vote them out of office along with all the Democrat Leadership in Congress. Please consider all this.

**Below I put together some reading material for you, so you know I am not blowing smoke and this is not purely a political hit piece. It’s just the way I see it, after reviewing the situation. Each of these articles contains bits and pieces to the puzzle and the truth, (I say pieces because we all realize we cannot believe everything in the news, just like we cannot believe everything our politicians tell us at the podium). I hope you will do your own research and consider what I am saying.

References:

  1. LA Times; “Hiring at Small Businesses the Usual Engine of Growth, Sputters” [showing how things are not working as planned].
  2. Editorial by Daniel Henninger in his weekly column Wonder Land; “Obama and the Spending Volcano” [a slamming article that cuts through Obama’s teleprompting rhetoric and eloquent speeches].
  3. USA Today; “Doctors Limit New Medicare Patients; Surveys point to payment concerns” [shortages in health care getting worse, the opposite of what Obama intended].
  4. USA Today; “New RN Grads Feel Squeeze for Jobs – Economy Hits Flow of Nurses in System” [showing how economy is hurting even the industries propped up by socialism and partially funded through our tax dollars, nothing is working].
  5. WSJ; “President’s Jobs Push Shifts to Exports” [article shows it’s not working].
  6. WSJ; “Politics, Personality Fuel Rift Between CEOs, Obama” [article explains the mistrust, uncertainty, and anger from the business community and low confidence of CEOs].
  7. WSJ; “Unemployment Benefits Aren’t Stimulus” [a reality check on Obama-nomics].
  8. Wall Street Journal; “Merck to Shut 16 Sites in Cost Move” July 9, 2010 [moving jobs to India for making the drugs].
  9. Wall Street Journal; “New Detroit Rises in India’s South” July 8, 2010 [US Automakers, including those who were bailed out move manufacturing overseas not only to sell in those markets but to save costs].

Jobs You Perform From Home – Starting a Home Business

At this point in your life, you may be in search of a career, which allows you the opportunity to balance work with family life. There are companies that offer just that. There are available jobs you perform from home. The problem is finding one that is legitimate and for which you are qualified.

Work-at-home jobs require discipline. If this is your first attempt at earning an income from home, you should know you’d need good organizational skills coupled with the ability to meet deadlines. These factors are essential to completing the tasks that will arise and projects you will accept.

Because so many desire the flexibility working from home offers, there are those that take advantage of this fact. Don’t be too hasty; make certain you aren’t sucked in by a scam. When you apply for employment in person, you neither pay a fee to fill out an application, nor do you tender cash prior to interviewing. So don’t do it for an at home worker position unless you’re certain it’s a bonafide opportunity.

Not to fret, there are real opportunities for jobs you perform from home out there. By using the internet, you can stumble upon them with a little research. If you’re particularly good at research, try becoming a ChaCha Guide or an expert for About.com.

There are various virtual assistant or data entry positions that may be available with companies such as Virtual Office Temps, Team Double-Click, and Avion Data Entry. Qualified persons seeking employment for data entry, administrative assistant, or typist may be required to have previous experience in a secretarial or administrative field, in addition to a specific typing speed.

If you enjoy writing and have a basic understanding of grammar and sentence structure, you might try your hand at freelance writing. Some places to start are the Freelance Writing Center, Textbroker, Triond, Associated Content and Amazon’s Mechanical Turk. By accessing the websites of the aforementioned companies, you can find out the requirements for becoming an active author writing articles about specific topics, works of your own interest, or simply re-writes of entire articles or sentences.

You’ll find that many of the positions are for independent contractors not actual employees. You will not receive benefits and are responsible for your own expenses, including settling up with the IRS during tax season. Though it may be a bit more involving then simply using a W-2 and 1040, it’s worth the effort because of the freedom you’ll gain by finding one of the great jobs you perform from home.

Once you find that perfect at home worker position, you need to be able to offer a good work ethic, which produces accurately completed projects in a timely fashion and/or clients pleased with your performance. If you are capable of responsibly completing quality work from home and are computer literate, you are an ideal candidate for many jobs you can perform from home. Good luck in your pursuit of finding that balance.

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