Month: November 2022

5 Reasons To Use a WordPress Website Developer to Build Your Business Website

WordPress is a hugely popular platform for small business owners and bloggers alike. Primarily because WordPress does not require payment for hosting at its basic level as well as having a user-friendly dashboard. As a small business owner, there are countless benefits for using this platform, including saving the time and expense usually associated with setting up a website for your business.

Even though it is possible, to create your own website using the free WordPress platform, it’s a daunting project to take-on, on top of the usual tasks involved in running your business. For a beginner; the learning curve is steep.

Most business owners find it saves them time, money and frustration enlisting a professional web design company to build a custom website for them using the WordPress platform. Do your business justice by increasing its potential to continue to grow and expand your online presence, with a professional designer to guarantee a seamless user experience.

But what does a professional web designer really bring to the table?

1. Customize the look, feel and functionality of your website to suit your brand

WordPress popular for its abundance of ready to use website templates, however, if want a unique brand experience for your visitors, even the templates need considerable tweaking. A developer can upgrade a basic template to suit the look and feel you want for your site. The free templates might seem like the easy option, however, I can’t even count a number of times I’ve been asked to step in a takeover from well-meaning business owners who’ve come to realize the time investment in customizing a template is significant, without the necessary the skill set.

2. Optimal and responsive website performance

Anything less than a friendly user experience will cause your hard-earned traffic to click off your site at warp speed. A professional web design and development engineer will not only help with aesthetics but also guarantee a seamless experience that will surprise and delight your site visitors. Use your designers’ experience to choose the right plugins to complement the functionality of your website without compromising performance.

3. Your website developer is your troubleshooting guru

WordPress is known for its regular updates which keep the sites safe, secure and offering the latest functionalities of your plugins. Unfortunately, sometimes plugins and updates wreak havoc with each other in the background causing issues and can even crash on your site. Save yourself the panic and headache of troubleshooting issues as they arise.

4. A professional website development company will have SEO options to suit your budget

You want your content to get picked by the major search engines, business directories and blogging platforms offering do-follow backlinks that are SEO compliant and work to attract targeted traffic to your site.

In addition to this, professional SEO services offer keyword research, heading creation, sitemap creation, URL generations, Google Webmaster, Bing Website Master and Google Analytics creation. Some services will also include Robots.txt generation, meta tag generation, image alter tags and check your websites crawl errors.

5. Create and support a responsive website on all devices

WordPress is our first choice for building small business websites because making it easy to design a responsive and mobile friendly website on. When you add content like images, videos, links and other feeds, you want them responsive on all devices too.

A professionally designed and developed website gives your business a competitive edge.

How Pay-Per-Click Advertising Drives Profit and Brand Awareness

Plus, How PPC Helps You Reach Your Customers

Pay-per-click advertising plays a significant role in any marketing strategy. That can be a bold statement for some, especially since this advertising strategy intimidates many small- to mid-size business owners. And if you’re like many people, you can’t help but wonder, “Does pay-per-click work?”

You figure that if you pay Google even a small amount-say, $1.00 per click-your ad budget will be drained in short order considering all of the Google searches that occur daily.

Let’s explore why this assumption could be holding you back from growth and how pay-per-click advertising drives profit and brand awareness.

First, What Is Pay-per-click?

We’ve all seen the search engine results labeled ‘Ad’ at the top and bottom of a search engine results page (SERP). Pay-per-click (PPC) is a marketing strategy that allows advertisers to place ads online and pay the hosting platform (e.g., Google or Bing) when someone clicks on their ad. The marketer using the PPC strategy hopes the ad will lead a user to click through to the marketer’s app or website and purchase a product or service, or take some other valuable action. Search engines host PPC ads, displaying ads at the top and bottom of SERPs that are relevant to their users’ search queries. Pay-per-click with Google AdWords is one of the top choices. Bing is another, since many computers today come loaded with Bing as the default search engine.

Google AdWords – Paid Search

One of the most popular PPC advertising platforms by far is Google. What could be better than placing your ad in front of the very person searching for what you’re selling in real time? The moment they input their search query, Google pulls up a relevant paid search result to show them exactly where to buy that product or service.

How Paid Search Works

Every search engine results page (SERP) search query spot triggers an instantaneous auction for the keyword(s) the user input into the search bar. Advertisers bid for these keywords in advance when they set up their marketing campaigns through the advertising account. The search engine then determines the winning bid for that keyword based on a combination of factors, including bid amounts and the quality of the ads. The winner gets the top position, and others fall below them on either the top or bottom of page one, page two, etc.

Bid Adjustments

Not seeing any results? Advertisers can adjust their bids at any time, depending upon the best criteria for their campaign. For example, suppose a particular marketing campaign does well on mobile devices. In that case, the advertiser can increase their bid by a certain percentage to ensure their ad shows up more frequently on cell phones and tablets.

Conversion Tracking & Cost Per Click

Why is conversion tracking important? Because you need to know how much money you’re making (or losing) from an ad. It’s the only way to determine whether your cost per click (CPC) is eating into your profits.

Negative Keywords – Google

With so much emphasis on bidding for the best keywords, you might not think about adding keywords you don’t want to rank for. Yet keeping those words in mind can weed out unproductive clicks (clicks you pay for whether they convert to sales or not).

For example, if you’re a pizzeria targeting the keyword phrase, “Florida pizza,” you don’t want to attract people looking for jobs delivering pizza. So you may want to enter “pizza jobs” as a negative keyword in order to prevent your ad being shown for searches on the key phrase.

One real-world example we’ve encountered involves a company offering cold therapy to reduce “saddle bags” on hips and thighs. In advance of launching their PPC campaign, we entered “Harley Davidson” or “bike saddle bags” as negative keywords. This tactic prevents the client from being shown for those search results or pay for any inadvertent clicks.

Simply scroll down to the section where you can add negative keywords to your campaign, click the + sign and add a negative keyword phrase to make sure Google doesn’t show your ad to users who input an undesired key phrase into their search query.

Remarketing Pixels

With the dawn of user data collection, retargeting programmatic advertising has become one of the prime strategies to stay top of mind for someone who may be getting ready purchase your product or service. Remarketing pixels allow you to show targeted ads to specific individuals who have already interacted with your digital properties (e.g., website). You can embed these pixels on your website, in emails, and when setting up your pay-per-click ad on a search engine or social media platform.

HTML code that’s invisible to the user tracks the behavior of your email subscriber, website visitor, or social media follower from the moment they interact with the digital media you’ve embedded with the tracking pixel. The data these tracking devices collect provides insights regarding user behavior that could help you formulate your content strategy, including personalized email marketing sequences. If you use them in Google AdWords PPC ads, your ads could follow the user, popping up on other websites or social media platforms they visit after interacting with your remarketing pixel.

Video Remarketing

Video remarketing, also known as retargeting, is a form of PPC advertising that uses a tracking pixel to collect identifying information about users who have previously visited your website, watched a video, or engaged with your digital content. Video remarketing then serves video ads to that list of contacts. For instance, if you’re using YouTube, you can set up video ad campaigns that serve specific YouTube videos to users who have watched a specified video. They watch that video, then YouTube will serve up the video you want them to see next (e.g., a video you created to advertise your product or service).

Tending to Your Pay-per-click Marketing Strategy

Pay-per-click is not a marketing strategy you can set one time and forget about it. To get the maximum return on your investment, you need to tend to it-daily. From budgeting to analytics to bid adjustments, everything you do to stay on top of your PPC campaign will improve your gains. Click here for an easy-to-follow PPC checklist.

Social Media Advertising and Reach Ads

As an advertiser, you may also want to consider social media advertising as another way to reach more potential customers. Social media advertising consists of putting some money behind an already performing social post, then deciding your demographic (gender, age, location radius, even interests), and setting a budget and time frame for your promotion. Facebook is one of the top social media platforms for advertising, but there is a difference between social advertising and pay-per-click. On social media the advertiser pays for impressions, not clicks.

  • Facebook: boost a post or run an ad
  • Instagram: Sponsor a post
  • Twitter: Promote a tweet
  • LinkedIn: Promote a LinkedIn post
  • More Pay-per-click Tips
  • Design multiple ads in batches, and refresh ads quickly to prevent ad fatigue and banner blindness.
  • Look at your campaign numbers daily and tweak creatives, bids, and negative keywords as needed to improve results.
  • Use remarketing pixels to trigger your ad to show up on other sites your prospects visit.
  • Do a remarketing video explaining what it would be like to be a customer of your business and include a testimonial.
  • Use opposite messaging (e.g., if your funnel is emotional, your video should be logical and vice versa).
  • Remarket with a video ad showing what it’s like to buy your product or be one of your customers.
  • Use multiple headline variations, and A/B split test your ads.

Pay-per-click advertising can play a significant role in your marketing plan if you know how to maximize your results.

Importance of Having Mobile Apps for Small Businesses

The world has gone Mobile. The number of smart phone users globally has grown exponentially over the past 5 years. The number of Android & iOS devices sold globally has crossed a billion mark each. Hence, it is no longer sufficient to have only a website for your business. Any business, small or large must have a mobile app. Let us look at some of the most important reasons why you should opt for a mobile app for your business:

1. Branding – A mobile application is the best way to create brand awareness for your business. You can use your logo, your business’s tag line or a message that you would like your customers to connect with your business to create a brand recall. Every time a customer who has downloaded your mobile apps sees your logo in the form of the mobile app icon on their screen, they will recall you.

2. Increased Reach – Because of the sheer penetration of mobile phones and other mobile devices like tablets and the improved Internet connectivity in most parts of the world, the number of people you can reach through a app has increased tremendously. It is easier for your existing as well as potential customers to find out the right information about your products or services through your mobile app.

3. Create Customer Database & Profile – It is easier to collect customer data in terms of phone number and email id through a mobile apps. You can also allow your app users to login via their social media accounts like Facebook or Google. This will give you access to other valuable data like their areas of interest, their lifestyle choice, their shopping preferences, etc. This data can then be used by your marketing team to send out the right communication.

4. Increased Engagement – By building the right features in your app you can utilize it as a powerful way to increase engagement with your existing and potential customers. You can include features like social sharing and a help desk (for sales and service queries) in the app to improve direct communication with your customers. This will in turn help your business to connect closely with your customers.

5. Push Notifications – This is one of the biggest advantages of having a mobile apps. You can ask your Mobile App Development Solution provider to integrate a push notification feature in your app which will help you with your on-the-go marketing. Through this feature, you can send bulk messages to all the app users or specific messages to a sub-set of your app users based on the message. You can also communicate about the latest offers or discounts you are offering to your customers regularly through push notifications. Best of all, it doesn’t cost you a penny to send out these messages, unlike SMS or Email marketing.

With the above advantages of having a for your business in mind, it is imperative to identify the right Mobile App Development Solutions provider for your business app. Solution Analysts has been helping small businesses globally with their Mobile App Development Services to create great which will add value to their businesses. To get a free quote for your Mobile Application or to know more about us, please visit our website today.

Launching a Club Online?

What is required for your Club?

WordPress, your Registrar’s offer, or Blogger for your Club? Forget about these three. I am not here to promote any particular offer and I will not point to any registration page here.

The objective is to demonstrate that there are other ways to proceed. Instead of thinking “how to” and “how much”, let’s think with a “where do I go” and “how do I proceed to do it quickly”.

AS EASY AS 1-2-3

First: you need a name

Since you are a club, it is a domain name ending in “.club” that you need. This domain name will soon be one of the possible choices during the registration phase in Google Apps for Work so don’t miss that part because:

  1. It is what defines your identity: you’re a club and you want to appear as a club online;
  2. the domain name is the first representation of the Trademark on Internet so if the name of your club Trademarked, remember the “.club” extension will add credibility to it.Regarding Trademarks, it is highly recommended to register in the Trademark Clearinghouse to keep an eye on future possible infringements;
  3. it is one the first things that your readers will see when they find your website in a search engine;
  4. it will appear and catch the eye on your business cards;
  5. as a club – again – it is much cooler to use a domain name ending in “.club”, instead of “.com”.

Second: you need a CMS

CMS stands for “content management system”. It is your publication platform yet to come: you will write your content on its back-end and it will be published on its front-end.

What we can see on the front-end is what appears when someone enters your domain name ending in “.club”. Google Sites is a good choice: it comes with Google Apps for Work and it allows to set up your email ending in “.club” too. Soon, you may even find it in Google Domains directly.

Third: you need a template for a club

This is where it gets interesting: many solutions exist to create a website online, but the one with Google Sites allows you to select templates during the creation process of your first website.

I like to remind you that many offers allow that too, but Google Sites has an option entitled “Browse the Gallery for more” and guess what: on the seven libraries of templates offered, one is entitled “Clubs and organizations“. Some are ugly but… many are quite nice and I have no doubt that you can build your first club online with one of these.

What is it that you can’t read here?

The minus about this offer is that Google neither promotes it nor promotes any other interesting options such as the one for Search Engine Optimization.

Clubs deserve the chance to know that it is possible to create club online in such a fast and efficient way. Regarding SEO, I have been using Google Sites for years and my website is now well indexed.

My preference goes to the template for the Soccer club, everything is there: design of the website, calendar, etc… Have a look at it.

5 Most Common App Development Mistakes You Need To Avoid

Having a mobile application has become imperative for every business today right from startups to SMEs and enterprises. Mobile apps have made life easier and faster than ever before. And today almost every smartphone user prefers using an app for almost everything they need right from buying their daily grocery items to other essentials, garments, booking tickets for movies, planning trips, reading news, playing games, and more. And it’s because an app can be opened and used with just a tap on the device. This increasing use of mobile applications has also made millions of businesses have an app on one or more platforms. As per Statista,

  • More than 5 million applications are already there on the App stores serving the users in different ways.
  • The Google Play Store has over 3 million apps today, and
  • The Apple App Store has more than 2 million applications.

This huge number of applications already existing on the App stores has already increased the level of competition. Having a flawless and user-driven app is important today to stay ahead with the maximum number of users. And for this, it is essential to create completely bug-free and high-performing apps overcoming all the challenges and complexities and avoiding all common mistakes during the app development process.

Here are the most common mistakes app developers need to avoid to end up with an ROI-driven and user-friendly mobile application.

Avoiding these following mistakes can help developers create a device compatible, user-friendly, secure, and competitive application keeping the business requirements, target users and the current market demands in mind.

Not doing proper market research:

Doing proper market research is important before getting started with app development. The App Stores are over-flooded with different types of applications. And staying above the competitors is not that easy. Doing thorough market research can help you to get an idea of what are the strong and weak points of the similar competitive applications already existing on the App Stores. And knowing what the competitors lack and what they have can help you to include better features and functionalities in your app keeping the current market demands in mind. And this can ensure more user retention and user acquisition of your application.

Overloading the application with too many features:

Many of you may think that adding too many features can make your application more detailed and powerful. But this is not the fact actually. Adding too many unnecessary features can simply make your application heavy, slow down the loading speed and can deteriorate its performance at the same time. Keeping minimal features can make the app look cleaner, clearer, lightweight, and can enhance its performance and loading speed as well. Also, the fewer the features, the less confusing it will be and the less the chances will be to install it.

Building the app without considering the target audience:

One of the most vital factors you need to consider before getting started with the process is to know for whom you are building the application or who are the target audiences, what are their tastes and preferences. One of the primary objectives to build and launch an application is to gain the maximum user engagement and this makes it essential to consider the target users and their needs and expectations first.

Not considering the OS and device compatibility:

No matter you are creating the application for iOS, Android, Windows, or for all, you need to ensure that the application offers the same look and feel on all devices. This means you have to build a device compatible application considering the OS on which the application will be launched. You need to be aware of the market fragmentation of the Operating System and then create the application for all the devices supported by that OS. This will increase the user base and will ensure a great user experience irrespective of the device one is using.

Not paying attention to the current updates:

The process of application development does not come to an end once the application is launched. Regularly updating the application is also important. New technologies keep on emerging in the app market and staying updated with these is crucial to stay ahead on the App Stores and to ensure your application is always up to date.

Developers need to consider several factors in mind to give a competitive edge to their applications like application performance, the mobile application design, app optimisation, troubleshooting, proper testing of the application, the app icon, bug fixes, user engagement, user experience, security of the application, etc. Building a successful mobile application is not that easy today and this makes it important to consider these factors and identify and avoid all these above-mentioned mistakes during app development.

Top Mobile App Development Solutions Platform

The inception of mobile devices and the subsequent exponential growth in the field of mobility has led to an immense opportunity and challenge both at the same time for companies, organizations and institutions. The mobile world brings with it a huge opportunity in terms of the increased reach that you can have for your products and services. The biggest challenge is to be able to provide a great user experience while being able to sell your product or service efficiently.

The mobile app for your company or organization will become your best tool to market your products or services. Depending on the domain your organization works in, your app can be either the first touch-point between you and your potential customer or can be a platform where your customers can purchase your products or services. Whatever the case, you as an organization need to make a transition towards a mobile mindset to keep your business relevant in today’s era.

There can be various factors that come into play when deciding the way forward:

1. Which mobile platform should we get our Mobile App development done?

The answer to this question will depend on who your target audience is. It is best to get some background work done to understand the device preferences (and thereby the platform) of your existing & potential customers. Based on this you can decide if you need your app to be on a single platform (say Android) or multiple platforms (say Android, iOS, Windows, Blackberry).

2. Should we go for native app development or use a cross platform development?

Native apps are usually preferred if you have sufficient budget allocated for your mobile app development solution. Some of the reasons for this choice are –

  • The taste in terms of UI/UX of an Android user is different than an iPhone user. Also, the designing standards vary from one platform to another.
  • It is easier to implement hardware related functionality efficiently. E.g. gestures or geo-location.
  • Performance is better due to faster execution of code.

On the other hand, if you have limited budget but would like to target users of multiple platforms and are OK to trade-off slightly between performance and cost, cross platform application development is the way to go. With improved tools like PhoneGap & Ionic, the overall performance of these apps have also enhanced over time.

3. What should be the UI/UX for the app be?

This will depend on the nature of your business and what you want to achieve through the mobile app. As a thumb rule though, your app should be easy to use, engaging and have a clean design.

4. How do we publicize our app so that we can have maximum outreach?

You can send out e-mailers, publicize on your social media pages or send messages to your existing customers. There are professionals who can help you with marketing of your app, especially to reach out to potential customers.

5. Who should we hire for the Mobile App Development Solution?

There are many companies who provide custom mobile application development solutions. It is best to hire a company that has got enough experience and expertise in developing mobile apps, preferably in your domain of work. It is also recommended to go for a company that also provides other related services like web design and development, digital marketing, app marketing and so on. This ensures that you can have all your work done through one company and don’t have to deal with separate vendors.

How To Find The IP Address Of Your Google Mail And Yahoo Mail?

About the importance of Email, it is in everyone’s knowledge the role it plays in our daily life. Imagine a world where there is no tool like Email. It would be horrifying and painstaking job to communicate what we do, presently with a simple click.

We all understand the utility factor attached to the Email. It is one of the fastest, reliable and personalized modes of communication. But it has been found very few understand the nuts and bolts of this communication. We merely compose, or attached what we want to communicate and send it. That’s what it has been found.

At this time when Email is progressively used for business and for many purposes, not to mention it is being used for phishing and other malicious intentions. It is of utmost priority to understand the other “messages” besides what has been sent or received by you.

Every email comes with a “Header” which is one part of an e-mail structure; call it DNA of the mail. It carries the basic fundamental information such as from whom the email comes, to whom it is addressed, date/time it was sent and the subject of the email. It is similar to an electronic postSeptemberk. Moreover, it also carries other detailed information which we usually don’t see.

This basic information comes in all brief/basic headers that most email programs automatically shows. This detail technical information can be viewed in a full header. All email programs can be set to show only brief header or full header and it is up to the users to set the program whether to view only “brief header” or “full header”.

Full header carries the information of the mail server’s name that the email passed through on its way to the recipient, and sender’s IP address and even the name of the email program and its version used.

Knowledge of this information is essential for analysis and investigation purposes on cases involving email abuse, spamming, harassment, forgeries and mail-bombing. It is worth mentioning, understanding of this tool would definitely help people to counter these attacks, and save themselves from unwarranted consequences. Well, this information could not be found in a brief header.

Here we will take the case of Google mail and Yahoo mail to find out the full header.

Google Mail.

Using your id/password, login to Gmail.

Open the mail for which you wish to find the full header of the sender.

Click on the inverted triangle placed just next to Reply.

You will get something like this…

Delivered-To: MrRakesh@gmail.com

Received: by 10.36.81.3 with SMTP id e3cs239nzb; Tue, 12 September 2007 15:11:47 -0800 (PST)

Return-Path:

Received: from mail.emailprovider.com (mail.emailprovider.com [111.111.11.111]) by mx.gmail.com with SMTP id h19si826631rnb.2007.03.12.15.11.46; Tue, 12 September 2007 15:11:47 -0800 (PST)

Message-ID:

Received: from [11.11.111.111] by mail.emailprovider.com via HTTP; Tue, 12 September 2007 15:11:45 PST

Date: Tue, 12 September 2007 15:11:45 -0800 (PST)

From: Mr Jones

Subject: Hello

To: Mr Rakesh

In the example, headers are added to the message three times:

1. When Mr. Jones composes the email

Date: Tue, 12 September 2007 15:11:45 -0800 (PST)

From: Mr Jones

Subject: Hello

To: Mr Rakesh

2. When the email is sent through the servers of Mr. Jones’ email provider, mail.emailprovider.com

Message-ID:

Received: from [11.11.111.111] by mail.emailprovider.com via HTTP; Tue, 12 September 2007 15:11:45 PST

3.When the message transfers from Mr. Jones’ email provider to Mr. Rakesh’s Gmail account

Delivered-To: MrRakesh@gmail.com

Received: by 10.36.81.3 with SMTP id e3cs239nzb;Tue, 12 September 2007 15:11:47 -0800 (PST)

Return-Path: MrJones@emailprovider.com

Received: from mail.emailprovider.com (mail.emailprovider.com [111.111.11.111]) by mx.gmail.com with SMTP id h19si826631rnb; Tue, 12 September 2007 15:11:47 -0800 (PST)

Below is a description of each section of the email header:

Delivered-To: MrRakesh@gmail.com

The email address the message will be delivered to.

Received: by 10.36.81.3 with SMTP id e3cs239nzb;

Tue, 29 Mar 2005 15:11:47 -0800 (PST)

The time the message reached Gmail’s servers.

Return-Path:

The address from which the message was sent.

Received: from mail.emailprovider.com

(mail.emailprovider.com [111.111.11.111])

by mx.gmail.com with SMTP id h19si826631rnb.2005.03.29.15.11.46;

Tue, 29 Mar 2005 15:11:47 -0800 (PST)

The message was received from mail.emailprovider.com, by a Gmail server on March 29, 2005 at approximately 3 pm.

Message-ID: 20050329231145.62086.mail@mail.emailprovider.com

A unique number assigned by mail.emailprovider.com to identify the message.

Received: from [11.11.111.111] by mail.emailprovider.com via HTTP;

Tue, 29 Mar 2005 15:11:45 PST

Mr. Jones used an email composition program to write the message, and it was then received by the email servers of mail.emailprovider.com.

Date: Tue, 29 Mar 2005 15:11:45 -0800 (PST)

From: Mr Jones

Subject: Hello

To: Mr Rakesh

The date, sender, subject, and destination — Mr. Jones entered this information (except for the date) when he composed the email.

And for IP, look for Received:from followed by the IP within square brackets [ ] e.g.

Received: from [11.11.111.111] by mail.emailprovider.com via HTTP; Tue, 12

Also importantly, there are times when you might find multiple Received: from entries, in that case, please select the last one as the valid choice.

Yahoo Mail… Read

DuoSense Review – A Free iPhone AdSense App That Rocks Your Earnings

Are you aware that your iPhone have other features that can actually allow you to monitor your AdSense earnings? If you think that is all your iPhone can do, think again. Since Apple has introduced and released better versions of this smart phone you can now enjoy various applications and even make use of applications which you make use of for income purposes.

Most of those who own websites themselves enroll in this Google program so they would be able add video, images and text advertisements to their own websites. This as serving program owned by Google is one of the most popular programs online where webmasters will be able to get a chance of gaining popularity online through the use of banners and other forms of ads online. Now, isn’t it great news that you will be able to get access to this program through your very own iPhone.

This time iPhone made it possible for online business owners like you to track and analyze your own AdSense income through the use of an advance AdSense application called DuoSense. Through this application, you will be able to get access to your regular earnings on PPC, CTR and other means of online earnings through the use of this Google program.

DuoSense can give you an excellent overview of what is currently happening to your earning even if you are not in front of your computer. The first thing that you may look into is getting daily reports on your earnings and on another tab, you will be able to get access to details regarding your earnings in a plotted form for better analysis.

Through these dual features, you will then be able to take advantage of various benefits which includes being able to identify which of your ads contributed to your top earnings on a weekly and monthly basis. From here, you will be able to track your development of your Pay Per Click activities and identify any possible problems. Another is that you will also be able to detect possible changes on your Click Through Rate easily.

Knowing that your iPhone can do this all for you, it would definitely be an advantage if you could get access to this free iPhone app and be able to monitor your AdSense activities anywhere you go. This time around, you will not have to worry about not getting any updates regarding your AdSense earnings.

Blackberry Apps, Themes, and Music

The Blackberry device line up is impressive: Blackberry Tour, Storm, Curve, Pearl, Pearl Flip, World Edition, just to name a few. These are constantly being revamped and new devices are added to the line up at a rapid rate. Regardless of which model you use, learning how to personalize your Blackberry phone can be a fun and rewarding experience. A customized user friendly Blackberry is what turns the regular Blackberry user into a Blackberry fanatic or fiend, also known as a crackberry addict!

So, how do you go about personalizing a Blackberry? There are a few things that you can do to add games, music, themes, or other apps quickly so they can be used right away.

Download the Blackberry App World. Some models will have this under the menu, if you don’t see it use your search browser to get the download link. Blackberry App World provides an easy to use interface for downloading and installing both free apps and other apps that cost money. Once you have it downloaded, search for apps by category, by name, or by top downloads. Once you find an app that you want, simply follow the directions provided. If you are going to buy an application, you need to have a Pay Pal account to complete the transaction.

Read about what other Blackberry owners are using.There are some great Blackberry related forums that you can browse. This can provide you with the latest and greatest themes, apps, games, and even phone reviews. For example, forums such as Yahoo Answers allows you to post a question or view answers for a specific keyword such as Blackberry or iBerry theme.

Experiment with your Blackberry. Part of the fun of owning a Blackberry is learning about it and playing with it as kids do with new toys. Search the menu options, change the fonts, use convenience keys and the auto text functions, and download free apps and play with them. Being hands on with the phone is the quickest way to learn about it and to become familiar with different features and programs.

Having used Blackberry devices for both personal and business use over the years, I have found some applications that helped customize my device. I no longer need to carry an I-Pod or digital camera and some great information is right at my fingertips. So what apps are they? Here are a few of my favorite free apps:

Pandora Radio. This internet radio app allows you to create your own radio stations instantly based on the artist you choose. You can add up to 100 of these, the only restriction is you can not skip more then 6 songs on one station in a one hour time frame.

Google Maps. Google Maps has provided me step by step directions to locations in my own city and on business or personal trips as well. Having the ability to find businesses or addresses and get immediate directions is very useful. Not only that, it also has the street view function that provides a realistic picture of an address or building.

Bloomberg Mobile. This app provides news, stock quotes, company descriptions, price charts, custom stock lists, and much more.

Weather Eye. Allows you to quickly view current weather conditions as well as short and long term forecasts.

If you think there are a large number of Blackberry devices available, the amount of games, themes, music, and other apps for them is much larger. Having so many options can be confusing at times so take your time finding new options and apps to continue customizing and improving your Blackberry user experience.

The Advantages of Android App Development

In the mobile operating systems division, software giant Google’s Android OS is gaining great market share. Many mobile manufacturing giants have applauded what Google has done with its world-class open source mobile technology in the Android OS.Be it a business presentation, sales presentation, entertainment, game, a universal application, an android development team is available for to work with each individual’s customized requirements for the app.

Android is very famous amongst the Application markets because these apps are made for ease of use. Development of Android applications has unlimited benefits to your business or organization. And with developers being specialized in the most current operating systems, they will make sure your app is up to par with the rest, taking in all of your suggestions.

There are thousands of Android apps in the market place. The great thing is that the market has been transformed as it has grown. This is making it easier to access the apps you are directly looking for. Or put your app at the forefront of the market, and make it be found. This will turn visitors into customers. The new Android Market has each category sectioned out as soon as the marketplace is open. Once in the app, the download process has been made easy by having the link placed directly at the top. If the link being directly at the top of the screen isn’t convincing enough for people to purchase, a link will be added. To help you promote your product more effectively, the page now includes a thumbnail link to your product video, if that is supplied with the application at submission.

The Android mobile phone market is growing 32 percent every month, with new handsets being released all the time.Android will connect using WiFi, Bluetooth, and wireless data over a cellular connection, such as GPRS, EDGE, and 3G. This cutting edge platform provides seamless integration with Google Maps to display an address directly within an application. Support for location-based services, such as GPS and accelerometer is also available in the Android software stack.

This isn’t all. The advantage of Android development is endless. Here are additional reasons to go ahead with android app development. These reasons are for the developer and the consumer advantage. Theses additional advantages include the following; send and receive data across mobile networks through GSM, EDGE, CDMA, Bluetooth, Wi-Fi, EV-DO and UMTS technologies, widespread libraries for 2D and 3D graphics, a wide range of libraries for image, audio and video files, features of video camera, touchscreen, GPS, accelerometer and magnetometer, P2P using Google Talk, and SQLite for data storage. This is only the beginning on Andriod’s reign over the mobile phone market. The Android OS will control the market before we know it.

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