Importance Archives - BOLLYWOOD SURKHIYAN

Importance Of Having A Website Banner

Needless to say, you never get a second chance to make a first impression on anyone’s mind. And when a visitor comes to your website so the first thing that makes your company’s impression on their mind is the banner of your website. Therefore, having an eye-catching banner is as important for your website as salt in a dish to add taste. After all, you also want to make a first impression on your visitor’s mind. Don’t you?

On the off-chance, your website doesn’t have any such banner so the chances you are losing more customers than you are gaining right now. A banner is a sort of advertising over the World Wide Web that showcases your offers to your customers and holds their attention. Here are some points that make you understand the importance of having a website banner.

Encourage Visitors: One of the common reasons to have a website banner is that it helps to encourage your customer to stay on your website for further browsing to understand your offered products and services. All in all, it increases the visibility of your website on different search engines and easily captures their attention.

Cheapest Way Of Advertising: Advertising can do wonders for your business growth and if you are not investing in it to save your money so you probably losing the countless business opportunities. Yes, advertising is expensive, but not all the time because website banner is the cheapest way to do it in an effective and creative manner.

Promote Company News: If your business holds any event and want people to know about it, so, website banner is the easiest way to do so. It allowed you to promote your company news and important information in a manner that captures the attention of its visitors, so, more and more people get involved in it.

Highlight Hot Products And Services: Another reason to have a website banner is that it helps to highlight your star products and services in front of your customer. It increases your conversion rate and gives new wings to your business promotion.

What do you think now? All above points clear your doubts regarding its importance for your business. The banner can be challenging to design but can do a miracle for your business growth and therefore you should hire a Website Designing Company to do this task. The banner is the gateway of your website makes sure it should be attractive and informative as well that increases your presence over the World Wide Web.

The Paramounted Importance of Critical Analysis in International Trade Policies

International trade is largely based on the constant fluctuations in the world-wide economy, this resulting in constant changes with regards to tariffs, trade subsidies and unending amendments of regulations with regards to international trade. “Trade policy and economic Growth”, a paper by Keith Maskus, PhD, focuses on the relationship between trade policies and the growth of the economy or lack thereof, the main point of interest of the paper was to establish whether the variance of trade policies will affect the economic growth of any country. The conclusion reached was that open economies tend to grow faster than closed economies, ceteris paribus. therefore concluding that open competition is good in the sense that it improves resource distribution and the country gains in Investment and innovation.

An organisation that is involved in international trade has to pay special attention to such information. There might not be any countries with closed economies however there are countries that have low imports to the point that they are regarded as closed economies for instance Brazil. In 2011 Brazil recorded 13% as its import percentage which was quite low for a country of its stature. Is it not then imperative to constantly be up to date with changes in the trade policies of countries one is interested in pursuing trade relations with? since there is a proven positive relationship between the openness of an economy to competition (thus meaning the country is greatly involved in trade) and the growth of that country`s economy, this serves as an indication of how lucrative and profitable a business venture would be under such circumstances. The Critical analysis aspect then comes into play by determining how much gain or loss would result from substantial changes to the policies, which are measures and instruments that can influence export and imports, the objective being the policies influence the trade sector to the result of profit for the business venture. one might feel a degree in commercial management is then needed in order to fully understand all the kinks and edges of the international business, and they would be right, but the eventuality is that it will always boil down to intelligence and efficiency in the analysis of trends, calculation of potential profit/loss, predictions of future stability or fluctuations in the world economy prompting changes to prices in the trade sector.

There is one other important factor that can alter potential business plans, and that is the politics of the country in question, policies are easily influenced by the politics of the nation, and it is thus advisable that critical analysis be also engaged, this results in better understanding of the country and its stability thus reducing the chances of incurring a bad business eventuality. Nations are not governed by robots, unfortunately, but are governed by people with interests and human nature desires to differ from individual to individual making it difficult to maintain a constant effective system. if politicians are elected they tend to focus on altering policies for their own benefit, and the benefit of those they promised (if there are still honest politician available) from that point it is important that international business consider such factors before pursuing business. Prime examples being, whenever there are strikes in South Africa investors tend to shy away, and most of the strikes are birthed from political influence, thus deeming South Africa an Unstable nation to invest in, or Zimbabwe a nation sanctioned, due to political infringements, making the country undesirable for investment irregardless of the profitability of the business idea. It is thus an excellent idea to firstly research in-depth to the politics of the country before hand and invest with,much-needed information, guiding the innovative decision made.

Importance of Business Communication

In this era, the business or trade world is the most money-spinning and creative platform for the businessmen. You may be a business entrepreneur, a startup venture or a big industry, you need to grow and create an impact on the customers through quality of your service or product.

It is mandatory to update your business acumen, the trends and the technology. To compete and excel in the market, it is essential to keep an eye on every aspect that may help you gain big profit and name.

Communication is one feature that is of foremost significant for growth of any business. The message you send to the masses or target audience should generate goodwill depending on the brilliance of communication sent across. Successful companies have a dedicated team to take care of Public Relations and Communication.

Business Mails have become one of the major forms of business communication. One must carefully draft emails and put the message in an interesting and innovative way to attract the attention of readers towards the idea or concept being sold.

A well composed mail itself should be sufficient for any proposal or business idea. It should be so alluring that a proposal can be agreed and sealed, inception of new alliances could take place, and partnerships or projects could be renewed.

Hence, business email is immense important in today’s cut throat competition. The business email is the first impression; it creates the business image of a company. It enhances the company’s position, its standards and objectives. It develops the confidence in reader’s mind about the service or industry, the competence and business acumen of its team members.

Thus, it becomes most challenging to draft an effective email. While drafting a business email one must ensure a flawless documentation and presentation:

· Format: The design or the template of email should be contemporary. Always follow the structure of formal letter with every rule or parameter taken into consideration. Don’t forget to put salutation, and subject of mail in the opening.

· Email Receivers: Keep the receiver email in “To” and others in “BCC”, “CC” to your seniors or team members can also be sent.

· Brevity: Remember to keep it short. The reader would ignore long and tedious mails. You have to value a busy schedule of the reader.

· Wording: Use formal, polite, yet attractive and compelling vocabulary. A second person addressing gives a personal touch and it would impress the reader.

· Accuracy: Ensure that the mail has crisp and clear words, and it should be properly addressed. Go for spell check to guarantee that there are no spelling errors. Also, ensure there should be no grammar mistakes. The content should be precise and unblemished.

· Signature: The signatures should be given at the end in a defined format:

1. Thanks/ Regards,

2. Yours faithfully/ Sincerely, Truly,

3. Name of sender,

4. Designation of sender,

5. Contact information with the mobile number and email,

6. Company website and logo,

7. Link to social media.

Importance Of Forex Strategy For Traders

There are many options for you when you are looking to do some investment. You can do any kind of business, but make it sure that you are familiar with that business field; otherwise you might face the loss of your money. If you are looking to invest in the forex market, then proper planning is required from you, so that you could achieve your targets. This planning is known as forex strategy. You must follow these instructions, so that you could be able to keep yourself away from those risks that are involved with this market.

In a foreign exchange market, traders do the buying and selling of different currencies for the purpose of making profits. This kind of business requires huge amount of patience from you, as you might only become a successful trader in this market after spending a lot of years. There are three kinds of traders; short-term traders, medium-term traders and long-term traders. Short-term traders invest for short term objectives. One of the best plans is medium-term strategy, because it requires small amount of funds for investment.

There are different kinds of plans for the investors and these plans includes advance, simple, complex and basic. If you are a beginner, then you must follow a basic plan, because rules are defined in this plan. Skilled beginners can use a simple plan. In this plan, techniques of trading are defined.

Complex and advance plans are for the guidance of traders. Before the start of this business, you are required to practice with the software that is specially designed for this trade. With the help of this software, you could be able to gain an idea of this business as well as an idea of the foreign exchange market.

With the use of a forex strategy, a trader can make wiser decisions. These plans are really helpful to the traders, but you must be aware of those risks that are associated with this trade.

It is not compulsory that 100 % results are achieved by you with a business plan, because there is great requirement of hard work. Technical analysis and fundamental analysis plays an important role in the formulation of plans, so you must understand these well.

You must pay your focus in learning different skills, so that you could create a forex strategy. It is compulsory for you to plan well and work hard at the same time, because success could not be achieved without hard work.

The Importance Of Perseverance In Entrepreneurship

Perseverance is undoubtedly an important aspect of successful entrepreneurship. The saying “If at first you don’t succeed, try, try again” means that few individuals are able to achieve great things without first overcoming the obstacles that stand in their way.

Here are four examples – two from the past and two from the present day – of successful perseverance in business to help inspire you to achieve the seemingly impossible.

Thomas Edison

When he was young, Thomas Edison’s parents took him out of school after his teachers declared that he was “stupid” and “unteachable.” Edison spent his early years working and being fired from various jobs, culminating in his firing from a telegraph company at the age of 21. Despite these numerous setbacks, he Edison was never discouraged from his true calling in life: inventing. Throughout his career, Edison obtained more than one thousand patents. And although several of these inventions — such as the light bulb, stock printer, phonograph and alkaline battery — were groundbreaking innovations, the vast majority of them could be fairly described as failures. And now Edison is famous for saying that genius is “1% inspiration and 99% perspiration.”

One of Edison’s best examples of perseverance occurred after he was already a successful man. After inventing the light bulb, he began seeking inexpensive light bulb filament. At the time, ore was mined in the Midwest of the United States, and shipping costs were very high. In order to combat this, Edison established his own ore-mining plant in Ogdensburg, New Jersey. For nearly ten years, he devoted his time and money to the enterprise. Edison also obtained 47 patents for innovations that helped make the plant run more smoothly. And even despite those inventions, Edison’s core project failed because of low quality ore on the East Coast.

However, despite that failing, one of those 47 inventions (a crushing machine) revolutionized the cement industry, and actually earned Edison back almost all of the money he lost. Later, Henry Ford would credit Edison’s Ogdensburg project as the main inspiration for his Model T Ford assembly line. And in fact, many believe that Edison paved the way for modern-day industrial laboratories. Edison’s foray into ore-mining demonstrates that dedication can pay off even in a losing venture.

Milton Hershey

Milton Hershey had a long path to the top of the chocolate industry. Hershey dropped out of the 4th grade to take an apprenticeship with a printer, only to be fired. Next he became an apprentice to a candy-maker, and then started 3 unsuccessful candy enterprises.

However, Hershey was not giving up. After these unsuccessful attempts, he founded the Lancaster Caramel Company. Despite his initial setbacks, Hershey’s caramel recipe was a huge success. Looking beyond caramel, Hershey believed that chocolate products had a much greater future, and sold the Lancaster Caramel Company in order to start the Hershey Company, which brought milk chocolate to the masses.

In doing so, Hershey overcame failure and accomplished his goals. He also created hundreds of jobs for Pennsylvanians and was generous with his wealth, building houses, churches, and schools.

Steve Jobs

Perseverance is not just limited to the beginning phases of a person’s career. In fact, failure can often occur after a long period of achievement.

Apple founder Steve Jobs achieved phenomenal success early in life. When he was 20 years old, he founded Apple from his parents’ garage, and within ten years the company had grown into a $2 billion juggernaut. However, when Jobs turned 30, Apple’s Board of Directors fired Jobs from the company he created, and he found himself unemployed. Rather than seeing this as a curse, Jobs treated it as a freedom to pursue new initiatives. In fact, Jobs later stated that being fired was one of the best things that ever happened to him, since it provided him with the opportunity to think more creatively and to start a new company.

After being fired from Apple, Jobs founded NeXT, a software company, and Pixar, the amazing movie company that has produced animated films such as Finding Nemo. NeXT was subsequently purchased by Apple. After founding these companies, Jobs not only went back to Apple, but he helped launch their current resurgence in popularity with the creation and success of the iPod and iPhone. Jobs credits his career success and his strong relationship with his family to the fact that he was terminated from Apple.

Simon Cowell

Although Simon Cowell is now a pop icon and wealthy man, Cowell faced struggles earlier in life. When he was fifteen, he dropped out of school and worked various odd jobs. Cowell eventually received a job working in the mail room at EMI Music Publishing, where he was able to work his way into the A&R department. After EMI, Cowell formed his own publishing company, E&S Music.

Unfortunately, Cowell’s new company folded in its first year of operation. As a result, Cowell was burdened with a lot of debt, and had to move back in with his parents. However, he was persistent, and eventually landed a job with a small company called Fanfare Records. Cowell worked at Fanfare for eight years and was able to help build the company into a successful record label. From there, he spent several years signing musicians and cultivating talent before launching the “American Idol” and “X-Factor” franchises that would make Simon Cowell a household name.

The Importance of Your Concept in Writing a Business Plan for Your Small Business

What is a concept? Good question. I answer it this way: What you are trying to do and how you are trying to do it. People start with a good idea and sometimes begin the process of opening a business without properly developing the idea to the point where it makes sense to start. You need a business plan and the business plan is based on the concept. Development of your concept is an exercise that you have to go through. By doing so you are ensuring that your idea has ‘legs’.

Close your eyes and explain what is happening in your small business a year from now. “What the?” you may ask; but hold on here. This is what I am asking you to do. Answer questions like these ones. It is a Tuesday in February of next year:

What are you doing at 10 in the morning?

How about 5 in the evening?

What color is on the walls?

How many workers are on the floor?

What are they wearing?

How many customers do you have?

What are they buying?

How much are they paying?

By going through this exercise you will fully develop your concept to the point where you will eventually be able to know how many people you have to hire, how big a space you need to rent, what products you need and in what amount, and who you want to attract as customers. Think for a minute. You cannot write a business plan unless you have all the answers before you begin.

You can then take this valuable information and build your financial forecast with it. Once you have your concept worked out, go and try it on for size with some people who will give you objective feedback. Don’t go to your neighbour or brother-in-law because they may say things like: “I knew a guy who tried that and it failed.” It may be that they are jealous and are scared that you might succeed in your venture and they are terrified. Instead go and search out people who are entrepreneurs with loads of experience. Look for the white hair and wrinkles. They’ve made the mistakes you’ll make if you don’t listen to them. Got it?

After getting solid feedback go back and tweak your concept and then give it a go again. By going through this process you’ll be able to clearly define your concept and get closer to turning your idea into an actual business. People who have clearly defined concepts usually succeed more than those who just “wing it”. The difference? The ones that succeed have a business plan and the business plan is based around a well thought-out concept.

And remember, if your idea is not well received – lingerie and bait shop? – abandon it and look at something new. Never and I mean never ever go ahead without having received positive feedback about your idea. Listen, please.

The Importance of a Business Plan

Your business plan is your company’s calling card. It allows you to see your business through your investor’s eyes. As the name suggests it is a plan of your business; your communication tool; selling your marketing, sales and operations.

Every time you meet with a property manager about leasing space for your business or you have a meeting with a potential lender/investor it is your business plan that will do most of the talking.

Use your business plan to present your business concept in away others can understand. You should focus on exactly what you want to achieve, where you want your business to go and how you plan to get it there. Projected sales and monthly expenses will also be included in your plan. All of this information will influence your choices, including the type of location you will be looking for. Your business plan will monitor whether you are achieving these objectives and maximise your changes of success by allowing you to keep adding to it.

A business plan is the key to long term success for new and old businesses. Your business must have a foundation to start from and you have to give your business time as success will take longer then merely weeks.

If you’re a new retail business you should think about things such as will you have a walk in store? A catalogue? Will your store have an internet site? Will it enable Internet ordering? What will your delivery methods be? You should also think about who your competition is and how you are better than your competition.

Your business plan will:

o Help clarify/focus and research your businesses development and prospects.

o Provides a considered and logical framework within which a business can develop and pursue business strategies not just for the near future but throughout your business

o Serves as a basis for discussion with third parties such as shareholders, agencies, banks, investors etc.

o Offers a benchmark against which actual performance can be measured and reviewed.

Your business plan is a framework which your business must operate within. It will ultimately determine whether your business succeeds or fails. For management or entrepreneurs seeking external support, the plan is the most important sales document that they are ever likely to produce. It acts as the key to raising finance. Preparation of a comprehensive plan will not guarantee success in raising funds or mobilizing support, but having no plan at all will more than likely result in failure.

Some of the things that are worth thinking about before you start writing your business plan are:

o Clearly defining your target audience

o Determine your businesses requirements in relation to the contents and levels of detail

o Map out your plan’s structure

o Decide on the likely length of your plan

o Identify all the main issues to be addressed within your plan

For many people the mere process of planning, thinking, discussing, researching and analysing can often be just, if not, more helpful than the actual outcome, which is your plan.

No businesses are the same, just as no plans are the same. Your business plan might seem like a daunting task but the results it will produce will be worth it and if you are having trouble writing the plan yourself there are many websites that offer help and, along with your help, will actually write the business plan for you.

Importance of Business Forms

Anybody interested in taking their business to the next level will probably be thinking about getting business forms. Customers are always impressed by good forms because they exude professionalism of the company. There are business owners who get customised forms to streamline their organisational procedure and do it in a big way getting successful all the while. There are several software in the market that aims to elevate your business dealings to the next level by providing good quality, printable interactive business forms.

These electronic business forms are built with a speed and precision that can never be compared to any paperwork. Not only that, the e-business forms allows for faster interaction with the target segment because they are sent across as emails and attachments. It is also received well by the target audience because they don’t have to do any writing work to get the forms filled.

There are different formats of business forms depending on the templates that you download from the net. Programming languages like Java and ABAP create first class interactive business forms that are appreciated by the clients because of the ease of use. Once these templates are downloaded from the internet, they can be customised to suit different needs that come with the nature of the business. There are some forms that you can integrate and create new ones. These are mostly done for industrial, banking, educational and government purposes.

Sending customisable forms makes your business more classy and professional. It is an investment that you will have to make, but the returns are worth the money you spend on it. There are several free business templates that you can download from the net. These templates files come with all the basic functions that you would need. These can be later tailor made to suit your requirements. Some of the websites that offer free download-able templates also allow them to be printed, so that makes the job much easier for you. Getting these forms also saves a lot of time and money because the reach is more and you can be sure that they actually get them instead of it going into the trash can. These online business forms encourage people to respond and interact.

Importance of Free Domain Names

Internet marketing is approximately 25 years old. Since 1989, different marketing techniques have been used to maximize the business revenue through the internet. In this article, I am going to discuss some link-building techniques for your website. The Google algorithm was based on the calculation of links pointed to a website. Considering this, I have listed the 5 most important components of any digital business:

1. A good domain name

2. Exceptional copywriting

3. Attractive designs

4. SEO oriented sitemap

5. Quality outbound & inbound links

There are other elements as well, but, I have tried to keep the list short. Quality links are an important tool to enhance your online presence. Well, there are many link-building tools available, a free domain name is the oldest & most reliable way to attract quality links. Here are some reasons:

Free domain names have thousands of links pointing to the root domain.

You can easily create a free domain with minimum designing effort.

Free domain names have a high page rank and Alexa rank i.e. WordPress.com has an Alexa rank of 18.

It is an old marketing technique to use free domain names for link-building purposes. Lets suppose you have a website named as “http://www.lifestyle.com” and you want to create quality backlinks for this website. You can easily create a free WordPress blog for this website. It should be “lifestyle.WordPress.com. This website will give you a quick access to thousands of backlinks. You can also get a few hundred visitors from this free website. Also, this website is very niche specific and provides a very relevant backlink to your site.

So, you can create 50 free domain names to create 50 relevant backlinks to your website. Internet marketers have used this idea and still now, It is a very good trend to do so. You will need to have an exceptional fast copy writing service to write all the content. I know it is hard to create 50 websites but, it is a good idea if you are creating a celebrity brand. Building blogs on the root domain is also a good idea to get good links. Some website allow their visitors to create blogs on their website without paying a penny. It helps in attracting fresh content, generating sales, and attaining good page rank.

Please do not try the same platform to create all of those 50 websites. You can create different websites on different blogging platforms. Here are few websites that I recommend:

Blogger

WordPress

Weebly

Tumblr

Livejournal

Thanks.

The Importance of Self-Branding

Stuck in your MLM business? Not getting noticed? There is only ONE way to get noticed in this industry and that is through self-branding. Self-branding (and the whole “You, Inc.” business model) will bring your MLM business to a completely new level if done in the right way. This could mean the difference between 5 leads trickling in per month and 50 (or more) leads coming in PER DAY.

Self-Branded Websites vs. Replicated Websites

Say you joined this great MLM company and you’re really excited. You pay the joining fee, get your little distributor kit and get set up on the auto-ship. The products are great, the sales pages are great and you are ready to go! So you set up your little cookie-cutter replicated company website and start promoting like a beast.

Your site starts getting hits. And the sales page is great, so it creates a LOT of interest. But, because people don’t usually buy something the first time they see it, these people decide to actually go online and do some research on your company. So they go to Google, type in the company name, hit search and guess what happens next? If I’ve done my homework right and applied the right self-branding principles, my personal website (or an article directed to my personal website) will be up there on the first page of Google. And I can guarantee you these things about my site:

My site is not a company replicated site;
My site has my name plastered all over it;
My site has very useful information these people can actually use; and
My site has free training tools that anyone can sign up for.

My site starts building a relationship the minute someone gets there. And the great thing about this is that I don’t even have to be a distributor for your company to take your business. I simply do some kind of business review on your company and get it on the first page of Google to attract their attention. This is what self-branding is all about – marketing YOURSELF as someone who can BRING VALUE to others.Ok, so who do think the business will ultimately go to after the research is done? I’m banking on me because that is how self-branding using attraction marketing works. You, Inc. is what you need to promote – not your business. The business will come later (pretty much guaranteed) if you offer something of value and actually help people.

Self-Branding Proof

Go online and research every major leader in this industry and you will see they have their very own site bearing their very own names. And I can guarantee you they are raking in the leads. They didn’t get there by using company replicated sites. They made a name for themselves. They stood out and positioned themselves as leaders. And as you position yourself as leader, people will want to follow you. They will want some of what you have.

Your first item of business today should be to get rid of your little replicated, cookie-cutter website. If you don’t start implementing self-branding in your business now all of your work will be in vain and it will inevitably go to someone else. Believe me, there are plenty of people banking on just that and waiting for those free leads. Don’t give them up!