Tag: Company

How Can Listing My Company on a Social Media Site Increase Traffic to My Business

When it comes to your business, online marketing is no longer an option. Social media provides you with backlinks for the sites that Google indexes. However, the search engine also counts shares +1s. If your link does well on social networks, it helps you rank more highly in the search engine. It’s not just Google+ that Google considers, either. Before the advent of Google’s own social network, the search engine was counting popularity of content shared on Facebook and Twitter.

If your video, meme or links goes viral, it will only help increase visibility on social networks and search engines. Going viral gets you more traffic, and if you’re writing about something that others deem newsworthy, you might find a write-up about your website on Huffington Post, The New York Times or a local ABC affiliate!

With tools such as TweetDeck or Buffer App, you can schedule posts to go out on your social channels multiple times during the day. Using different text appeals to different parts of your demographic while posting multiple times ensures that you catch followers who operate on different schedules or in different time zones. Technology enables you to tackle social media without sacrificing too much time for the job that you already do, and we all know how addicting Facebook can be!

Social media is also necessary when it comes to connecting with local consumers. Even though they might drive by your office everyday, these potential customers might not give your sign a second glance. Social media like Facebook and Google Business helps consumers in the area discover your company while you should consider local company listing to get visibility for people who might be searching for you on social media, search engines and review sites such as Yelp. Don’t forget about local social media sites to increase traffic.

Listing your business on these sites doesn’t just make it easier for people to find you. Google uses contact information, website URLs and even reviews for your company that are collected from these sites to populate the search engine results pages with information about your company. If your URL is on those sites because you’ve made a point to add the correct information about your company. This information also appears in apps like Google Maps, which helps you connected with mobile users who might be looking for your address specifically or simply a company in the neighborhood that provides the products or services that you do.

Primerica Online Review: Network Marketing Company Exposed

Thinking about joining Primerica? But not sure if it is for you? If so, are you ready to do what it takes to be successful in your business? But wait just what kind of business model is it? And what exactly do you need to be successful in this particular business model? Well let’s examine and take a look at this business opportunity.

So What Kind of business model is it?

When you take a closer look you see that Primerica is a multilevel marketing home based business model that delivers a line of financial products to the consumer by direct sales. Over the last 10 years, this company has had an explosive growth and more so in the recent years like most popular network marketing companies have most likely due to the economy and unemployment rates.

So what kind of products do they market?

First off, this home based business opportunity has a myriad of products from insurance to mutual fund investments with its flagship product being term life insurance. It also offers debt consolidation loans, investment and savings products, as well as automobile and long term care insurance.

What is their target market and audience?

The company markets its products to middle-income customers through a network of some 95,000 independent sales representatives running their own home based business. The market is wide open for anyone needing term life insurance. It also brokers debt consolidation loans so anybody with consumer debt would be ideal. And of course anyone ready to start an IRA or Money Market Account. These are just a few.

What kind of marketing strategy do they adhere to?

This home business model uses a word-of-mouth marketing approach to capture new business and recruits. But is this marketing approach enough? It is true that word of mouth is the most effective form of marketing but typically takes longer than other methods advertising. So just as in any business, marketing is a key factor to having success and the same is true for a network marketing business. Therefore a combination of marketing strategies for promoting Primerica Online and offline will be required to maximize your marketing efforts and to increase your sales.

So what does it take to become a representative?

Becoming a Primerica Online representative costs $99 to join and with that buy-in fee you get a series of training for licensing on life insurance, information on how to promote your Primerica Online business and a means of keeping track of your down-line. You then get plugged into the company resources for just $25/month and this covers the standard business website (which has your backoffice),sales tools, and a support system. The website is also for promotional purposes as is with all MLMs. From your replicated Primerica Online website you offer these products mentioned earlier, but it is your responsibility to promote it and get the links to pull it up through the Google rankings.

How Do I make Money with Primerica?

As with any legitimate direct sale home based business, representatives make money from the sale of products to end users. Another great way reps make money in this home business opportunity is by way of commission overrides from sales made by the team. With all MLMs, it is ideal to build a team to have a successful business to allow you the owner the flexibility of time freedom by leveraging other peoples time as well as making commissions on sales overrides within your organization. Unfortunately, there is not a residual income component starting out in this home based business. One needs to get other licenses in the investments product line before the residual component even begins which can take months even years before you start acquiring those customers.

So what will I need to be successful?

Well all is good and the program seems viable. But what will you need to be successful? Well the bottom line isn’t how good of company or program Primerica is… but, rather, what will you do with the opportunity?

Do you have a plan to get your new home business in front of a steady stream of new people on a daily basis? How do you intend to promote your website? How do you plan to maximize your marketing efforts and to increase your sales. Will you use both online and offline marketing strategies for your home based business? Are you willing to invest time, money, and effort to be successful in the home business industry?

Because the name of the game is recruiting and making sales so what’s your plan for making that happen?

In MLMs, the secret to success all boils down to your understanding and willingness to create a sales and marketing machine. You need to first discover how to generate leads via advertising or attraction marketing methods and then convert those leads into product customers and sign ups. Then you must lead your new team into taking the same proven actions.

So how about it… will you allow yourself to be successful and be the next Primerica Icon? Only you and time will tell…

Is Your Company Making These Graphic Design Mistakes?

Companies use graphic designing to depict their brand image, promote their products/services and research its business. This provides them with a lot of opportunities to maximize their creativity while nurturing their business. No matter what they plan to design: a website, logo, brochure, business card or product replica, this doesn’t have to be a daunting task.

When there are mistakes in a web design, this can affect the company’s prospects in a negative way. On the other hand, a design, which is given a lot of thought can help businesses strike the interest of their target audience and gain their trust as well.

This article shows a list of the usual graphic design mistakes that can be avoided. In doing so, businesses can enhance their graphic design strategy to come up with flawless designs.

The Common Graphic Design Mistakes that Businesses can Avoid

Some common graphic mistakes that can be prevented to create great designs and impress an audience are the following;

Using Obsolete Effects

Viewers get easily attracted to designs that are creative with their new color schemes and font effects. So, businesses should not use designs with out-of-date effects. For instance, it would not be a good idea to use drop shadows effects, which were popular when graphic designing was just new simply because these will look obsolete.

Using Several Fonts

One of the major mistakes made by graphic designers is using too many fonts, which makes the message conveyed not too clear. Visitors get distracted with the different fonts in a design. When the fonts are consistent, there is continuity and it is easy to convey the company’s message and establish its brand identity. In choosing a font, it is important to consider the size of their piece and length of text.

Poor Execution of Gradients

It is best to avoid using too many poor-quality gradients. To create eye-striking gradients, they need to study the color wheel and know how to utilize trajectory graphic programs. They should see to it that the gradients match their design and are well executed.

Use of Stock Images

Including stock images are effective in projects that require some particular images. However, using stock images in excess can let a project look very unprofessional. In addition, their marketing piece should include new stock images instead of those that are common and which have been already used. It is best to get clear, high-resolution stock images.

Use of Raster Graphics

Raster images should never be used in creating brand logos. Instead, logos should be created using vector images since they can adjust to all mediums and get easily scaled with different sizes. On the other hand, raster images with their array of several color pixels have a difficult time scaling with different sizes.

Easy to Get Small Business Loans: 6 Tips for Applying for Funding for Your Company

Small business funding, unfortunately, isn’t easy to get for most people – especially if you don’t already have good credit. Typically, it requires a lot of legwork to get business loan. For some start-ups, owners often have to resort to getting a personal line of credit and using that to find the business. Easy to get small business loans really do exist, just as long as you prepare everything properly and look in the right place.

Here are a few tips to increase your chances of finding and obtaining a small business loan:

1. Get your personal credit report cleaned up. This is something that lenders will want to see. If you have poor credit, take the time to get it straightened out. You might even want to use credit repair services.

2. Create the best business plan possible. Consider this to be your “sales pitch” to funders. If you want as much money as possible from a lender, you can’t be secretive. You must specify exactly why you need the money, how much you need, and what it will be used for.

3. Keep everything as organized as possible. A wide range of documents may be required, including tax returns, annual revenue, and bank statements. Know which documents a potential lender will require from you ahead of time.

More Tips for Easy to Get Small Business Loans

4. Determine the best type of lender. There are many types of organizations that offer easy to get small business loans, including banks, online lenders, non-profit micro-lenders, “angel investors”, credit card companies, and more. Use a bank when you already have good credit and can provide collateral. Use online lenders if you lack collateral and need the funding as quickly as possible. A micro-lender might be ideal when you have a company that is so small that it doesn’t qualify for traditional funding.

5. How long have you been in business? If your company is under one-year old, you’ll have difficulty If you have a start-up, consider solutions such as personal loans, angel investors, or even online crowd-funding if you can come up with an innovative marketing message.

6. Find out how much the payments will be and make sure you will absolutely be able to pay them. Different lenders have different terms and different interest rates. You might be required to pay just one time a month or two times a month.

If you need a fast business loan, US Business Funding is a great place to start your search. This site has been featured in publications such as Forbes, Business Insider, CNN Money, and other such organizations. US Business Funding reviews are primarily positive.

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