So how do you market your online business without draining your bank account? That’s a very good question, pay-per-click or PPC marketing is not necessarily the only way you can get fast results and generate more leads for your business. Social media marketing is becoming more and more popular and the best thing of all is it’s FREE!
Particularly if you are just starting out on the internet and have no experience at all I strongly suggest that you start your marketing using social media because PPC with Google, Yahoo and Bing can cost you a lot of money if you haven’t the experience with keyword research and campaign optimization. To learn the strategies to be a ‘Google Guru’ can take months when you can write an article or press release and shoot a quick video about something that interests you or share some knowledge you have about a particular subject with people, submit it and its out there for all to see. To give you an idea of the power of this social media revolution lets take a look at these statistics:
• There are more than 300 million active users on Facebook and half of those log in everyday!
• More than 75% of people using the internet read blogs!
• 20% of US adults use Twitter or some other similar service!
• 27 billion people used podcasts in 2009!
• There are 20 million viewers logging into the top 5 article sites per month!
• The top 10 book marketing sites attract more than 80 million visitors each month!
So as you can see this is BIG! This is why you need to learn how to use these incredible tools so you can build your brand, connect with your customers and very importantly position yourself as an expert. Don’t be intimidated if you’re just getting started in your online business and have no idea what I am talking about, social media really isn’t difficult and to get started try the formula I use. Write down 10 questions that you have about marketing your business and then do a Google search on a particular question and you will have a list of answers. Read through a few of them take good notes and before long you will have some great raw material to start your social media marketing.
Write an article and shoot a quick video, either using a video camera (it doesn’t have to be fancy) or webcam, each video being 2 to 4 minutes long. Submit your articles to 3 or 4 of the top article submission sites and blast out your videos to video sites and put them up on a blog. Do this consistently every day and you will soon see some significant results in your business. For more great tips on marketing listen to top earner Michael Force as he explains why you need a marketing educational platform to teach you how to effectively market your online business…