First Step to Successful Entrepreneurship: 12 Ways to Cut Off High Business Startup Loans

When it comes to startups, the common problem that most entrepreneurs face today is the money to start a business. Being an entrepreneur is not easy, you have to take risks and move forward with optimism psychology. You need to think of ways by which you can obtain maximum output with minimum input. Well, that’s the basic rule of the business and widely followed by entrepreneurs all over the world. You need to be creative in what you do and innovative in your decisions. Few opt for business start up loans while few look for different alternatives. Bright ideas make a better future and some good initiatives can lead a foundation for you to become a successful entrepreneur. If money is scarce, that does not mean that you put your dream on hold, you always have better options to look forward. So, here are some creative ways to finance your business.

Steps to a Better future

• Sell your product to raise money – Well if you resale your product and find a suitable buyer, then you can raise funds for your business in an effective manner. No doubt there are many successful entrepreneurs all around the globes who started this way and once they complete their target, they expand their business with funds they collect.

• Support from family and friends – It is the traditional way and the most effective way in this contemporary world. You can convince your friends and family to invest or provide small business startup loan which may help you to implement your ideas better without any pressure. This way is much better than taking loans from any other alternative.

• Double Dipping – You can always start a side business to raise funds for your business startup. In this way you will not be under any kind of debt and burden and thus it is the safest way to start the business.

• Selling stuff – Well, sometimes it’s hard to sell out your stuff, but as Jarod Kintz said “Instead of burning the midnight oil, you should try to sell it”. Sometimes you have to compromise to achieve success. You can make good money out of it.

• Credit card – You can use a credit card to finance your money. This is an easy way, but it involves risk. If something goes wrong, then the interest rate goes up at a very high rate.

• Angel investors – It is one of the recommended methods and many leading companies like Google and Yahoo have used it. Angel investors give you the required amount to start up the business. You get a friendly environment and moreover a better and quicker way to deal with business.

• Microloans – You can lookout for various firms providing small loans for the young entrepreneurs. These firms are generally better than taking business startup loan from a bank.

• Get new order and deliver – There are a number of entrepreneurs who receive the order from the customer, but they are not able to supply due to lack of money for the production. There are some companies who provide loan in this scenario. With this you will be able to raise funds for your startup in a better way.

• Real estate – This is one investment which provides greater output if done after a research. Before investing your money, always do a little work to find out the current rates etc and do the right thing. With this you can raise money successfully without complications.

• Cut out liabilities – Well, it’s another creative way to earn good money. For example, you can rent your home for some time and raise a good amount of money by doing that. Many entrepreneurs have employed this way and were successful to earn enough money to start their business.

• Crowdfunding – It is a very popular way among entrepreneurs. In this you can make a good use of internet by finding people having similar thoughts on investing with small amounts. Collectively, these small amounts on adding up will provide you with a better alternative to startup your business.

• Financing by vendors – This is very helpful to obtain the material to sell your product. The manufacturers do not take any payment from you till your product is sold. In this way you get a better extension to sell your goods much efficiently.

After reading these 12 ideas, you must be very confident about your startup. But remember that things aren’t that easy as they seems. You need to work harder to achieve the best out of it. Moreover, just by visualizing ideas in your mind you won’t be able to implement them practically. You must be able to adapt according to the situations and work practically to achieve the requisite aim. Risk is always involved for young entrepreneurs, but that does not mean that you can’t do it. Overcome your fear and be creative and innovative and always ask yourself that do I have what it takes to become a successful entrepreneur?

Link Popularity – Step by Step Guide to Attracting Inbound Links by Becoming an Authority

There is no better way to develop link popularity then by using step-by-step methods or guidance to attract inbound links than by becoming an authority within your niche. If you are using article writing as your primary means to attract links and subscribers this is easy to do. I personally submit 15 to 20 articles per day on several niche categories which in my market. Several of those categories I hold the number one authority position because I have submitted the most articles on that niche topic.

Once you have achieved this your readers and the market will see you as an expert in your niche or feel. If you are able to provide them with article content that solves a problem they are experiencing more than likely they will link to it from their blog or website, listed in a social bookmarking site or better yet send out a re-tweet through twitter. Each of these methods will attract a large amount of inbound links.

So how exactly do I do this? What are my methods to becoming an authority in each of my target niches?

Follow these steps:

1. Keyword research. Find out what words and phrases your niche audiences using when conducting searches on the top search engines like Google. By using the Google keyword tool you can easily find this information out. Strive to develop a list of 10 to 20 keywords and phrases in each of the categories you are targeting.

2. Article writing. By submitting keyword optimized articles to the top article directories online you can attract a large amount of inbound links and eventually link popularity. By looking at how many articles have been submitted by the top author within the categories you want to submit articles for you will know what topics to write on. Now the obvious takes over; writing more articles on that category than the top person. The easiest thing to do is find those categories within your niche with the lowest number of articles submitted. Focus your articles than around that topic and make sure that you are using the key words and phrases you developed in number one above when writing your titles and article content. Also make sure that you are writing about methods to solve a problem that your target market is experiencing. This is the information more than likely your readers will find it interesting and link to from their websites and blogs which will give you inbound links. Once you submitted enough of articles to claim the top spot in a category make sure you take advantage of that and list yourself as the number one author index category on whatever article directory it is. This will give you added the influence over your audience.

If you are out to attract prospective customers and develop your online presence and exposure, you owe it to yourself and the financial future of your business to learn everything you can about Internet marketing.

Do you want to learn more about how I do it? I have just finished my brand-new step-by-step guide to developing Internet marketing business success, “27 Habits of Internet Marketing Super Stars”

Entrepreneurship Formula – Step by Step Guide to Start Your Own Business Through Online Marketing

Many people have a big misconception that they have to quit their job to start their own business. In reality, it is perfectly doable to start a new business while you are still working. I highly recommend that anybody starting their own business gives themselves a year to start getting online exposure before leaping into anything. Laying down the foundation for online marketing success is most important. These days, if you are not online, you will struggle to be truly successful.

First, I recommend that you start your own business as opposed to buying a franchise or becoming a reseller. Subway is not in the business of making you rich. Yes, some manage to do it. If it was a foolproof plan, however, everybody would own one. To avoid having to deal with manufacturers, begin a service type business. Also, think locally. When you are just getting started, don’t try to compete on a national level. Start small and work your way up little by little. If you take care with each step in the process, a few years down the line you’ll be ready to launch a much larger campaign and your competitors won’t know what hit them.

Lay down the foundation to get ranked highly on Google so your business can last for years to come. Follow these guidelines to make sure you do it right:

1. Pick a domain name that describes what you do. Do not name your company after your last name. Name it after the product or service. When I began my firm, I did not know this and it took me a while to get Google’s authority on a particular subject. Now, my site gets around 400 hits per day, though I feel this could have been achieved far more quickly if I had chosen a domain based on the service I was providing. Only domains, and shorter names are better than longer ones. To give you an example of how important this is, Google “NYC Sales Recruiters.” Look at a company by the name of Sales Expert Executive recruiters. They have a template based 10 page website. Then, look at mine. We have 170 pages of articles written about sales recruiting. That is how much weight the search engine puts on domain names. It took me nearly a year to learn how to beat them in most categories.

2. Brand your company for Google. Start out with what are called long-tail keyword phrases. Long-tail keyword phrases are 5 words. When I began to learn online marketing, I went after words like “New York City sales recruiters.” Then, as time progressed, I began going after shorter keywords and the traffic to my site increased.

3. Study how to build backlinks to your website. There are tons of articles out there telling you how to do this. Building backlinks to your site is very important, and at first, should be done gradually. Right off the bat, the best way to build links is to submit your website to several website directories. You can find these through some very basic research. It’s well worth the money. Then, begin a blog and frequently update it with posts. Have HTML links with the keywords you are going after pointing back to your site. Also, write interesting articles and submit them to online article sites such as Ezine. Writing is the key to gaining backlinks to your site and is the most important facet of online marketing success. However, when submitting your first articles to these sites, make sure they are perfect. If you mess up on the first few, the editors will dismiss your subsequent efforts.

4. Keep track of your site’s progress. You should begin to see an increase in website traffic and your Google page rank start to climb. Make sure people can contact you through the website. There is no better way to gauge your success with online marketing then how many clients are coming in.

So that’s opening your own business, in a nutshell. Depending on the industry you choose and the product or service you are selling, you will run in to your own unique problems and obstacles. Figuring out how to get past them, however, is just part of the fun.

Link Popularity – Step by Step Guide to Attracting Inbound Links Through Google Site Maps, Part 1

Internet marketing today offers many methods to develop link popularity by using step-by-step guidance to attracting inbound links through using websites and tools such as Google Site Maps.

Having Google sitemaps set up for your websites can be very beneficial in getting more traffic from Google, because Google sitemaps help Google know about all your web pages and can, therefore, help all your web pages from all your sites get fully indexed in Google, which of course increases your chances of getting more Google traffic. It’s also a very useful tool for understanding better exactly what’s happening with your site regarding Google.

So, how exactly do you set up Google site maps for your website? I’m going to talk you through a detailed example here.

Follow these steps:

1. First of all, go to the Google Sietmaps website. And you need a Google account, a free Google account to use the sitemaps functionality. If you don’t have an existing account, you can easily set one up.

2. Log into Google Sitemaps with your own Google account.

3. So let’s start with adding sites. All you have to do is click on the add a site icon in the middle of the page to add your website address.

4. Next, you need to verify ownership of the site to make sure that this site genuinely belongs to you. So what you need to do is after the website address appears on the page is click on “try our new meta tag verification method.”

5. Okay, as you will more than likely see, the current verification status is NOT VERIFIED. So scroll down…and there are two ways you can verify your site: using the meta tag method, or upload a specific HTML file.

6. Using the meta tag method in this instance. If you have any problems with this there are full instructions on the page. Essentially, take the line of HTML code and add it in the head section of your website’s index page.

7. Selected it, right click and copy, and though to your ftp software. And on the right side will be listed your website, that is the site you are adding to Google Sitemaps. And what you want to look for is the index page. In most cases it will be listed as index.html. Download that, and open this, the index page, in Notepad so you can make the change.

8. Open up Notepad and there’s the index page on the desktop, so drag the HTML code and paste it into the head section, as Google instructed. So edit…paste. And there it is.

9. Scroll back and there’s the meta tag specifically for verifying this page.

Google will give higher link popularity to websites that have site maps. The more popular your website is on Google, which is the top search engine most people use, you will stand a better chance of having your site come up higher on search results that your target market is conducted. The higher your site becomes on the results you also stand a better chance of having people link to your site which will attract more inbound links for you.

If you are out to attract prospective customers and develop your online presence and exposure, you owe it to yourself and the financial future of your business to learn everything you can about Internet marketing.

How to Buy Bitcoin – Step One

The best way to learn about bitcoin, is to jump in and get a few in your “pocket” to get a feel for how they work.

Despite the hype about how difficult and dangerous it can be, getting bitcoins is a lot easier and safer than you might think. In a lot of ways, it is probably easier than opening an account at a traditional bank. And, given what has been happening in the banking system, it is probably safer too.

There are a few things to learn: getting and using a software wallet, learning how to send and receive money, learning how to buy bitcoin from a person or an exchange.


Before getting started, you will need to get yourself a wallet. You can do this easily enough by registering with one of the exchanges which will host wallet for you. And, although I think you are going to want to have one or more exchange wallets eventually, you should start with one on your own computer both to get a better feel for bitcoin and because the exchanges are still experimental themselves. When we get to that stage of the discussion, I will be advising that you get in the habit of moving your money and coins off the exchanges or diversifying across exchanges to keep your money safe.

What is a wallet?

It is a way to store your bitcoins. Specifically, it is software that has been designed to store bitcoin. It can be run on your desktop computer, laptop, mobile device (except, as yet, Apple) and can also be made to store bitcoins on things like thumb drives. If you are concerned about being hacked, then that is a good option. Even the Winklevoss* twins, who have millions invested in bitcoin, put their investment on hard drives which they then put into a safety deposit box.

*The Winklevoss twins are the ones who originally had the idea for a social networking site that became Facebook. They hired Mark Zuckerberg who took their idea as his own and became immensely rich.

What do you need to know about having a bitcoin wallet on your computer?

Below you can download the original bitcoin wallet, or client, in Windows or Mac format. These are not just wallets, but are in fact part of the bitcoin network. They will receive, store, and send your bitcoins. You can create one or more addresses with a click (an address is a number that looks like this: 1LyFcQatbg4BvT9gGTz6VdqqHKpPn5QBuk). You will see a field where you can copy and paste a number like this from a person you want to send money to and off it will go directly into that person’s wallet. You can even create a QR code which will let someone take a picture with an app on their phone and send you some bitcoin. It is perfectly safe to give these out – the address and QR code are both for my donations page. Feel free to donate!

NOTE: This type of wallet acts both as a wallet for you and as part of the bitcoin system. The reason bitcoin works is that every transaction is broadcast and recorded as a number across the entire system (meaning that every transaction is confirmed and made irreversible by the network itself). Any computer with the right software can be part of that system, checking and supporting the network. This wallet serves as your personal wallet and also as a support for that system. Therefore, be aware that it will take up 8-9 gigabytes of your computer’s memory. After you install the wallet, it will take as much as a day for the wallet to sync with the network. This is normal, does not harm your computer, and makes the system as a whole more secure, so it’s a good idea.

Bitcoin Qt

  • The original wallet.
  • This is a full-featured wallet: create multiple addresses to receive bitcoins, send bitcoins easily, track transactions, and back up your wallet.
  • Outside of the time it takes to sync, this is a very easy to use option.
  • Search for Bitcoin Qt wallet download to find their site.


  • Runs on top of Bitcoi Qt, so it has all of the same syncing requirements.
  • Armory allows you to back up, encrypt, and the ability to store your bitcoins off line.
  • Search for Bitcoin Armory Wallet to find their site.

If you don’t want to have that much memory used or don’t want to wait for your wallet to sync, there are good wallets that do not make you sync the entire history of bitcocin:


  • A lightweight wallet that syncs quickly. This is very good for new users.
  • Search for Bitcoin Multibit Wallet to find their site.


  • In addition to being quick and light, this wallet allows you to recover lost data using a passcode.
  • Search for Bitcoin Electum Wallet to find their site.

After you get the wallet set up, take a few minutes clicking around. Things to look for:

o There will be a page that shows you how many bitcoins are currently in your wallet. Keep in mind that bitcoins can be broken up into smaller pieces, so you may see a decimal with a lot of zeros after it. (Interesting note, 0.00000001 is one Satoshi, named after the pseudonymous creator of bitcoin).

o There will be an area showing what your recent transactions are.

o There will be an area where you can create an address and a QR code (like the one I have above). You don’t need the QR code if you don’t want it, but if you run a business and you want to accept bitcoin, then all you’ll need to do to accept payment is to show someone the QR code, let them take a picture of it, and they will be able to send you some money. You will also be able to create as many addresses as you like, so if you want to track where the money is coming from, you could have a separately labeled address from each one of your payees.

o There will be an area with a box for you to paste a code when you want to send money to someone or to yourself on an exchange or different wallet.

There will be other options and features, but to start out with, these are the items that you should know about.

Getting Your First Bitcoins

Now that you have a wallet, you will, of course, want to test them out.

The very first place to go is

This is a website that gives out small amounts of bitcoin for the purpose of getting people used to using them. The original version of this was run by the lead developer of bitcoin, Gavin Andreson. That site has since closed and this site operates by sending out one or two advertisements a month. You agree to receive those messages by requesting the bitcoins. Copy and paste your new bitcoin address and enter a phone number to which you can receive an SMS. They send out an SMS to be sure that people are not continuously coming back for more since it costs nothing to create a bitcoin address. They will also send out once or twice a month advertisement to support their operation. The amount they send it trivial: 0.0015 BTC (or 1.5 mBTC). However, they process almost immediately and you can check to see that your address and wallet are working. It is also quite a feeling to get that portion of a bitcoin. (Non-disclaimer: I have no connection with this site and receive nothing if you use them. I simply think they are a good way to get your feet wet).

Congratulations! You have just entered the bitcoin economy.

To get your feet a little wetter, you can go panning for gold. There are a number of services and websites out there that will pay you in bitcoin to do things like go to certain websites, fill out online surveys, or watch sponsored videos. These are harmless, and you can earn a few extra bitcoins this way, but it is important to remember that these are businesses that get paid when people click on the links on their sites. They are essentially kicking back a portion of what they get paid to you. There is nothing illegal, or even immoral about this (you might like what you see and make a purchase!), but they are frequently flashy and may not be completely straightforward. All the ones that I have tried (particularly have paid out as advertised. It is interesting to experiment with these, but even with the likely rise in the value of bitcoin, you won’t become a millionaire doing this. So, unless you are an advertisement junkie, I would recommend you move on. If you would like to try, simply Google “free bitcoins” or something along those lines and you will find numerous sites.

Buying Bitcoin Hand-to-Hand

Finally, this is going to be the real test of bitcoin. Can people easily trade them back and forth? If this can’t happen, then there can’t really be a bitcoin economy because retailers won’t be able to use it. If retailers can’t use it, what earthly good is it? Fortunately, this is not really a problem. iPhone is a bit of a hold out, but many smartphones have apps (mobile wallets) that will read QR codes and allow you to send bitcoin to whomever you want. You can also display a QR code of your address, or even carry a card in your wallet with your QR code to let people send bitcoin to you. Depending on what kind of wallet you have, you can then check to see if the bitcoins have been received.

A couple of things to note:

  • When you set up your wallet, if you click around a bit, you will see an option to pay a fee to speed transactions. This money becomes available to a bitcoin miner as he/she/they process bitcoin information. The miners doing the work of creating blocks of information keeps the system up to date and secure. The fee is an incentive to the miner to be sure to include your information in the next information block and therefore “verify” it. In the short term, miners are making most of their money by mining new coins (check the section on What Are Bitcoins for more information about this). In the long term, as it gets harder to find new coins, and as the economy increases, the fees will be an incentive for miners to keep creating more blocks and keep the economy going. Your wallet should be set to pay 0 fees as a default, but if you want, you can add a fee to prioritize your transactions. You are under no obligation to pay a fee, and many organizations that process many small transactions (like the ones that pan for gold described above) produce enough fees to keep the miners happy.
  • In clicking around your wallet, on the transactions page or linked to specific transactions, you will see a note about confirmations. When you make a transaction, that information is sent out into the network and the network will send back a confirmation that there is no double entry for that bitcoin. It is smart to wait until you get several confirmations before walking away from someone who has paid you. It is actually not very easy to scam someone hand-to-hand like this, and it is not very cost-effective for the criminal, but it can be done.

Where can you buy bitcoin like this?

  • You may have a bitcoin Meetup in your area.
  • You can check out to find people near you who are interested in buying or selling.
  • Some are trying to start up local street exchanges across the world. These are called Buttonwoods after the first street exchange established on Wall Street in 1792 under a buttonwood tree. See if there is one, or start one, in your area.
  • See if you have any friends who would like to try bitcoins out. Actually, the more people who start using bitcoin, the larger and more successful it will be come. So please tell two friends!

Some people ask if it is possible to buy physical bitcoins. The answer to this is both a yes and a no. Bitcoin, by its very nature, is a digital currency and has no physical form. However, there are a couple of ways that you can practically hold a bitcoin in your hands:

  • Cascascius Coins: These are the brainchild of Mike Caldwell. He mints physical coins and then embeds the private keys for the bitcoins inside them. You can get the private key by peeling a hologram from the coin which will then clearly show that the coin has been tampered with. Mike has gone out of his way to ensure that he can be trusted. These are a good investment strategy as in the years to come it may be that these coins are huge collector’s items.
  • Paper Wallets: A paper wallet just means that rather than keeping the information for your bitcoin stored in a digital wallet, you print the key information off along with a private key and keep it safe in a safe, in a drawer, or in your mattress (if you like). This is highly recommended and cost effective system for keeping your bitcoin safe. Keep in mind, though, that someone could steal them or if your house burns, they will go with the house and there will be no way to get them back. Really, no different than cash. Also, as with Casascius Coins, they will not really be good for spending until you put them back into the computer.

* There is software to make printing your paper wallets easier. is one of the best and includes a good tutorial about how to use them.

* The bitcoins are not actually in the wallet, they are still on the web. In fact, the outside of the wallet will have a QR code that will allow you ship coins to the wallet any time you like.

* The sealed part of the wallet will have the private key without which you cannot access the coins. Therefore, only put as many coins on the wallet as you want to be inaccessible. You will not be able to whip this thing out and take out a few coins to buy a cup of coffee. Rather, think of it as a piggy bank. To get the money, you have to smash it. It is possible to take out smaller amounts, but at this point the security of the wallet is compromised and it would be easier for someone to steal the coins. Better to have them all in or out.

* People who use paper wallets are usually security conscious, and there are a number of ways for the nefarious in the world to hack your computer. gives a lot of good advice about how to print your wallets securely.

Some people have also asked about buying bitcoins on eBay. Yes, it is possible, but they will be far overpriced. So, selling on eBay might seem to be a better option given the extreme markup over market value you might see. But, as with anything that is too good to be true, this is too good to be true. As I will explain in the next section, selling bitcoin this way is just way too risky.

How Not to Buy Bitcoin

In the next section, I am going to explain a couple of key points about buying from Bitcoin Exchanges. Before I do, let me give you a warning.

A short history lesson: When people first started setting up actual business based on bitcoin, they used all of the tools available to any merchant. They sold by credit card and PayPal. The problem with this business model was quickly spotted: bitcoin transactions are not reversible by anyone except the recipient of the money. Credit cards and PayPal have strong buyer protection policies that make it relatively easy for people to request a chargeback. So, nefarious individuals realized this and began making purchases of bitcoin and then sooner or later requesting a chargeback. And, since bitcoin is a non-physical product, sent by new and poorly understood technological means, the sellers were not able to contest this. Because of this, sellers stopped accepting credit cards and PayPal.

This was a big problem for the currency: How to move money between buyers and seller? Some business emerged that would credit you with bitcoin if you wired them money. Very often these businesses would give addresses in Albania, Poland, or Russia. The fact is that many of these did work and there are a lot of stories on the forums of people who bought bitcoins this way. But it took a lot of time and in the meantime the buyer just had to bite his or her fingernails wondering if they would get their bitcoins or kiss their investment goodbye.

I expect that as bitcoin becomes more acceptable and valuable, we are going to see a version of the Nigerian Prince scam. So the warning is this: we now have exchanges and other businesses that allow for moving money easily onto and off of exchanges. Never wire money for bitcoin. It was a short-lived, and well-forgotten, moment in the history of bitcoin.

Next, I will be talking about how to buy from a bitcoin exchange and give a review of the some of the best known exchanges.

Your Seven Step Plan for Email Marketing Mastery

Email marketing hits your prospects right where it counts – right in their inbox. With an effective email marketing campaign you can accomplish several different goals all at once. You can:

Find new prospects

Show off your expertise.

Develop trust.

Introduce them to new resources.

Become a friendly expert in their corner.

And of course… sell products and services.

Although most marketers are focused on the last bullet point, all of the other goals of email marketing feed into your ultimate level of sales. It’s important to use email marketing in the right way so you can reach all of these goals and more.

Here are seven steps you can follow to master email marketing and make it an essential tool for your business.

Choose the right autoresponder program.

Your email marketing is only as strong as the technology that supports it. I highly recommend GetResponse for their reliable service and outstanding results. With GetResponse you can use a number of professional looking templates, training and other resources to help you make the most of email marketing.

Identify who you are.

People are more likely to open emails from names that they recognize, so it’s important to use the right identification in your messages. Even if you’ve established your business with a name like “USA Sports Equipment” your messages should be coming from an individual person and use a unique voice. People want to receive email from other people – not faceless businesses.

Use a valuable freebie.

You won’t get any opt ins to your list unless you have something to give away. Make sure that your giveaway is something that your audience will take interest in – and something that they’ll be willing to give their email addresses away for. You can give away an information rich white paper, a demo of the software you’re selling or an ecourse that covers topics that are important to your audience.

Engage your audience with a follow up sequence.

The biggest mistake that entrepreneurs make when they build a list is getting people to sign up and then disappearing until they have something to sell. It’s important that you keep engaged with your audience regularly. Send them a sequence of five to seven messages in order to stay involved, educate them further and be a regular part of their inbox.

Send a monthly newsletter.

Once you’ve sent out a follow up sequence, you can stay in touch with your list members regularly by sending out a newsletter. The newsletter should highlight the latest news from your blog, share insider tips that you want your list members to know and remind them of special offers that are coming up.

Sell only after you’ve offered value.

Your sales offers are going to be more well received when you have established a relationship with your list members and they know that you offer quality. You should hold off on “hard selling” your list members until they’ve at least been through your follow up sequence. You’ll see much higher conversion rates this way.

Create a follow up sequence after the sale.

People who have made a purchase from you should be segmented into a different list so you can approach them in a different way. This follow up sequence can go over some of the benefits of your list, can upsell them on similar products and make them feel comfortable with their purchase so they are more likely to buy from you in the future.

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