Your Own Business – Risks Vs Rewards

Introduction

Your own business – an expensive German car or even a red Italian one, holidays in the Swiss Alps, your own condo on a remote island – all potential benefits of having your own business. On the other hand you have the prophets of doom that highlights the long hours, difficult employees, economic recessions, stress and high rates of bankruptcies in business. What is the reality?

In actual fact most new entrepreneurial ventures fail within the first few years. Only a small percentage really makes good money. There are various risks in starting your own business that cannot be ignored. These risks can, however, be drastically reduced with detailed market research, proper business planning and effective management. The potential rewards, for the successful entrepreneur, make the effort more than worthwhile.

Some of the more important risks are:

Financial Risk

The personal financial investment of having your own business is generally quite high. Business failure can mean a substantial financial loss for the entrepreneur (and for other stakeholders) and it can even cause bankruptcy.

Social Risk

A business requires much input from the entrepreneur. This implies less time for family life, friendship, sport, entertainment and holidays. The potential of losing a friend and even a marriage partner is very real.

Career Risk

When an entrepreneur starts his or her own business they normally resign from their present job. If things go wrong it can be difficult or even impossible to resume a career.

Psychological Risk

People handle stress different. Good stress, called eustress, gives a person enough adrenaline to handle difficult situations in a positive way. Distress, on the other hand, can be destructive to the entrepreneur and the business. It can leads to serious burnout and depression. Distress can be caused by working too hard over extended times, too much worries about the various aspects of the business (especially if everything is not going to plan), no proper support system (e.g. from a spouse) and even the feeling that the business was a mistake and that the entrepreneur is climbing the wrong ladder.

Fortunately substantial rewards await the successful entrepreneur, including some of the following:

Financial Rewards

A successful business has the potential to make good profits and provide substantial wealth for the entrepreneur. If this wealth is handled with care it can make a big difference in the financial well-being of an entrepreneur (and his or her spouse and descendants).

Social Rewards

There is seldom a higher reward than making a positive difference to another person’s life. Entrepreneurship is already creating most of the new jobs and wealth in the world. The successful business provides jobs, pride and financial security for its employees. Personal wealth can also be used to make a difference to a family member, a friend, the community or any worthwhile cause.

Independence Rewards

Your own business provides you with the privilege to work for yourself, at your own pace, without a boss and having a sense of freedom. Financial success increases the independence potential.Growth Rewards

The whole entrepreneurial process is a personal growth process and an entrepreneur learns about failure and success, difficult people and situations and especially about themselves. Knowledge about various disciplines will also be enhanced. Successful entrepreneurs generally experience a sense of self-actualisation.

Summary

Having your own business definitely carry substantial risks. If you, however, have the right personality profile, the necessary expertise, and the will to prepare diligently and work hard the chances of entrepreneurial success improve drastically. The potential rewards then outweigh the risks by far.

Copyright© 2008 – Wim Venter

Co-Preneurs – Married Business Partners Meeting Unusual Challenges and Reaping Magnificent Rewards

Co-preneurs are husband-wife teams who jointly own and operate a business. Co-preneurship is one of my favorite topics. I find the combination of entrepreneurship and the marriage relationship fascinating. And, I am a co-preneur myself.

According to the U.S. Census Bureau’s 2002 Economic Census more than 3.6 million businesses in the U.S. are run by co-preneurs. Certainly, no single model fits all of them. Some are part of a revolution that is pioneering a new model of marital and business equality. For others, their business is an extension of a traditional marriage where mom is behind the scenes and dad runs the show. The recent growth in co-preneurship has been attributed to a wide variety of causes, everything from new franchise availability to the high cost of child care.

For many co-preneurial couples no part of life is separate from the others; your financial, spiritual, professional and family lives are intertwined. As such, copreneurs face some unusual challenges, and reap some magnificent rewards.

As a result of both my work with co-preneurs and my personal experience as one – building my own business (A Friendly Divorce) with my husband, David – I have come to see that there are no easy answers. What works for some will be disaster for others. However, some key concepts are essential to making co-preneurship work. Here are my top six tips for working with your spouse.

1. Be patient. It’s necessary to learn to work together. So, when you start a new business, be prepared for a learning curve. It takes time to establish the right working relationship and pace. So whatever you decide today may not be what you are doing tomorrow. Starting your new venture will involve trial and error. So don’t get discouraged.

2. You will be making business decisions based on your priorities and values. Find and define your shared vision and values. Shared vision and values are necessary for success. It’s important that co-preneurs agree on the purpose of their business; is it a way of life or a way to earn an income?

3. Divide the work. The more distinction you have in your tasks and job descriptions, the better. For many couples, dividing tasks according to ability, not gender stereotypes, is difficult. But this is what often works best. As with all business partnerships, co-preneurship will work best when the partners possess different skill sets.

4. Communicate. Find out how what your partner really thinks and feels. Have you considered how this endeavor will effect your marriage? Take about it. Write about it.

5. Fight fair. Hear each other out. Keep all arguments focused on the current dispute instead of reverting back to old hurts and squabbles. And, when you disagree, give yourselves a cooling-off period before making the final decision.

6. Put the saver, not the spender, in charge of money, finances and budgets. The spender may go kicking and screaming, but this is almost always the best business policy.

Co-preneurship can destroy a marriage. So, before you take the plunge, honestly assess your situation. You already know whether you and your spouse operate as a team or as two individuals who happen to share a space and a future. If you regularly struggle with control issues in your marriage, running a business together is not a great idea. Remember, there is no getting away from your co-worker when you are married to him or her.

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