How Do I Get My Small Business Name to Rank #1?

This is a very common question I get all the time and if I was an SEO specialist looking to make a fast buck and not build valuable long lasting relationships, this avenue could quickly be taking advantage of. Watch out small business owners for SEO’s trying to win your business doing this very method! Making your small business name #1 in Google and other search engines is very easy to do unless your business name just happens to have a competitive term in it like, “Computer Store”. Most sites in the small business world have little to no competition in the search engines for their business name which makes it very simple to rank for. As a result of little to no competition in search engines, making some simple adjustments to your websites title tags, and scoring a local backlink or two will do the trick. Actually, most of the small business sites just need to adjust their title tag to make their business name show up #1.

I also want to stress that there is much more value in SEO then ranking #1 for your business name. Actually your business name will only be searched for by people looking for your business specifically. What brings additional value is when people search for industry related terms without your brand name in them and then that brings them to your website. That is search engine optimization.

The best return on your investment with search engine optimization is in finding a specialist that can see the whole picture and will focus on driving traffic to your site from your target audience with converting them to a sale in mind.

Getting your business name listed out on the web is important for brand awareness, but the question to ask is; other then the value of brand awareness, how much traffic and sales did getting my business name #1, drive to my website?

Quick tip: Although Google Local Listings is not organic in the context I am talking about here. I suggesting your company sign up for a Google Account and list your business name in Google Local Listings for additional search value.

Innovative Internet Marketing Solutions: 5 SEO Tricks to Rank Highly On Google

Within the last few decade the web and the incredible amount of online money making chances took the globe as we know it by surprise. You will discover individuals making 6 and even 7 figure earnings because of running their own online businesses.

The world wide web shows a serious possibility to profit if you are ready to work hard and wise. In addition, a lot of buyers now use Google as their number one resource for pre-purchase study and as a result ranking high on the search engines like Google is becoming a bigger factor than ever.

On this edition of my impressive online marketing remedies series I have to discuss along with you 5 tips that have helped me to rank my websites high on the search engines like google.

Content is king: In 1996 Bill Gates posted an article called “Content is King”. In this article Mr. Gates points out precisely how in the future decade the companies who have the best and the most content could be the ones to reign over the online markets.

I’ve come across sites which have amazing design, structure, or owners and they fail to capture the readers attention simply because they lack related good quality articles. While is true which online visitors browse the web to find products and services for their problems, they also love to find out more on how a selected services or products may help them.

Larger low quality traffic normally means much less sales: I know cases of web sites that have over 10,000 visitors per month and still rarely make any money. Why does this happen? As the traffic these types of internet sites are getting is what is called junk traffic or untargeted traffic.

What’s the point of owning a store in the heart of Time’s Square if your target audience never goes there? You’ll definitely get a lot of individuals walking by but your revenue can be really poor.

Review your competitors’ SEO campaigns: You need to remember to always maintain it ethical but business is business and to get an edge you need to understand your competitors’ marketing plans. The fact is that if your competitors are much better and convincing customers that their products and services are wonderful, you won’t get any business even if your merchandise is more preferable.

That is why I would recommend to always evaluate your competitors’ keywords and research their marketing plan. Every marketing plan has flaws and if you can locate those weaknesses in your competitors’ promotional efforts you may be able to have an edge.

Have desired goals and a plan to get to those targets: Goal setting is supremely essential for marketing success. Promoting your business without a clear list of goals is like soaring a plane without a destination. You must know exactly where you would like to go and how you will get there.

Each and every successful online marketer has defined his/her goals and then implemented a well thought marketing plan to allow them to achieve those goals. SEO is not a “one size fits all” solution and what works for other websites may not work for you.

Figure out how to find keywords that can be monetized: There are several keywords that generate higher conversion rates. Many of these keywords are long tail keywords, keywords which are specific to product types (or even names), and keywords that show that the consumer is comparing product.

Bear in mind, search engine optimization doesn’t occur overnight and to reach the first page of Google you need to be consistent, work hard, and above all work smart. I hope you liked my innovative internet marketing solutions series.

To your achievement,

Marcello Ducille

Professional Online Entrepreneur/Senior Forex Trader

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